By Shea Bennett on November 25, 2013 3:00 PM
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Posts Tagged ‘marketing infographic’
Remember the McDonald’s #McFail?
Of course you do. Early last year the hamburger giant asked Twitter users to share their positive experiences about McDonald’s around the hashtag #McDStories. The campaign was heavily promoted, and the big chiefs at McDonald’s probably couldn’t wait to retweet all the goodness that was guaranteed to flood in.
Dallas web design firm AXZM specializes in more than designing and developing great-looking websites; they’re also pros at digital marketing, and as such have created an infographic that examines the environmental makeup of inbound marketing – literally.
The graphic below explores the five elements that make up the world of inbound marketing – email (earth), SEO (air), social media (fire), content (water), design (aether, or the unseen force that binds all the elements together.).
Did you know that the human brain processes visual information up to 60,000 times faster than plain text?
Smart marketers caught on to this fact a long, long time ago. From our earliest days of cave drawings (arguably the first “promotional” message) and smoke signals to Facebook and Twitter, we have learned that people understand and remember images at a significantly greater rate than written information, or even sound. And, in this modern, social world, this science has never been clearer.
Digital marketing and relatively new mediums such as Twitter and Facebook have revolutionised how brands of all shapes and sizes across almost every industry in every major region around the world attract and engage with customers and prospects to drive website footfall and sales, and the business of professional sports is certainly no exception.