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Posts Tagged ‘missing on twitter’

The Power Of Twitter: Celebrity Tweets Help Find Missing Girl

A missing 14-year old girl who vanished before Christmas has been found safe after celebrities joined forces on Twitter to help trace her, after the police stated they had “exhausted normal lines of inquiry”.

Serena Beakhurst, 14, was located in the Wandsworth area of south London in the early hours, the Metropolitan Police said. She was said to be well.

The girl vanished three weeks ago, and the likes of Stephen Fry, footballer Rio Ferdinand and Sarah Brown – wife of ex-prime minister Gordon Brown – all posted links to appeals for information about her.

A spokesman for the Met Police said: “Serena was found in the early hours of Wednesday in Wandsworth. Officers will be speaking to her in due course.”

A Facebook group that grew to almost 2,700 members was also set up Serena’s family.

Serena’s family thanked supporters of the campaign to find the teenager and described celebrity involvement as “invaluable”. Her cousin James Andrew told The Voice: “The family wishes to thank everyone who supported our campaign to find Serena. We are so grateful to all who took the time to post information about her on their Facebook and Twitter profiles.

“We also wish to thank the celebrities who publicised our efforts. Their involvement was invaluable. And to the media who picked up on the story, your coverage was instrumental in finding Serena.”

There’s a bigger story here – friends and family of Serena felt that the investigation stalled after police listed her as a runaway (as opposed to a missing person), and one has to wonder why it took the involvement of celebrities to bring enough attention to this case to solve it – but what a fantastic example of the sheer, and immediate, power of Twitter.

(Source: Press Association.)

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Give People A Reason To Miss You

Everybody gets busy, and once in a while we all get too busy for Twitter.

This is (or should be) a good thing. Hopefully, it means your business, family or friends are taking up too much of your time. Hopefully that’s a positive.

These past couple of weeks I’ve been completely swamped with a project at work. A social-media powered sale that I put together for a client has been successful beyond our wildest expectations, to a point where it’s actually generated a bunch of little headaches because it’s been so big. These are nice problems to have, but problems need solutions, and solutions quickly eat up a lot of your free time.

I’m happy to work 15-hour days when I’m seeing results, but other things have to take a back seat by necessity.
This has unfortunately included my personal account on Twitter. My daily post rate has dropped dramatically in recent weeks. It’s also impacted the number of updates on this blog. Fortunately, I’ve put in a lot of hours in the past in both of these areas, and have a pretty solid body of work to keep people interested. Amazingly, traffic to Twittercism is actually up this week. On Twitter, others have noticed that I’ve been absent and have reached out. This is always welcome.

Give people a reason to miss you, and to stay in touch. We all need downtime and we all get busy. Put in the work ahead of time and your breaks will take care of themselves. The last thing anybody wants is the realisation that nobody noticed. Or cared.