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Posts Tagged ‘personalization’

The Benefits And Opportunities Of Digital Personalization For Marketers [INFOGRAPHIC]

The age of big data has raised the bar for customer interactions with brands.

When you’re shopping online, you’d like the company to know what you’ve ordered in the past and suggest similar items, right? And when you make a purchase from a website, whether it’s dinner delivery or an iPad, don’t you appreciate a thank you email, a coupon for your next buy, or another special touch?

What about if you sign up for a new startup’s service and you get a tweet or email from its founder? Doesn’t that make you feel extra jazzed about the brand?

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Content Marketing 101

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5 Benefits Of Customizing Your Twitter Background

We’ve written before about how to redesign your Twitter background for #NewTwitter’s dimensions, or change it without having to know any graphic design, but you’ve got to understand why you’d want to change it before making such a commitment.

Here are 5 benefits you’ll see after you change your Twitter background to a customized background for you and your brand.
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