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Posts Tagged ‘social media retail’

How We Shop In 2013 [INFOGRAPHIC]

E-commerce has exploded, with 98% of retail brands present on Twitter and 81% of shoppers directly influenced by posts from friends on social media platforms.

In addition, ExactTarget posits that a retailer using big data to its full could increase operating margin by more than 60%.

No wonder U.S. online retail sales are expected to hit $370 billion by 2017.

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Shopping And Social Media: The Retailer’s Guide To Big Data [INFOGRAPHIC]

Retailers have leveraged customer data for the benefit of their brick-and-mortar stores for decades. But how has that changed with the explosion of big data? (Read: 400 million tweets a day, and the prospective digital data equivalent of 18 Libraries of Congress by 2015).

Monetate and Column Five created an infographic to answer that question.

If you’re in the retail business – either on the selling or shopping end of things – you’ll want to take a look.

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Facebook, Twitter, Pinterest, Klout – The Retail Social Media Top 10 [INFOGRAPHIC]

How do the top U.S. retail brands stack up on social media?

Platforms such as Facebook, Twitter, Google+, Pinterest and YouTube have revolutionised retail marketing. The top brands can easily attract millions of fans and customers – tens of millions on Facebook – and, engaged appropriately, these huge, attentive audiences can dramatically raise product and service awareness, boost website footfall and drive sales.

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