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Posts Tagged ‘social media tips’

Social Media, Your Business And The Law [INFOGRAPHIC]

Social Media, Your Business And The Law [INFOGRAPHIC]

Hundreds of millions of people around the world now use social media – Facebook has more than one billion users all by itself – and for businesses of all shapes and sizes across almost every industry these platforms have revolutionised both their marketing and their ability to engage with customers.

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How To Use Hashtags To Boost Your Online Presence [INFOGRAPHIC]

How To Use Hashtags To Boost Your Online Presence [INFOGRAPHIC]

Did you know that studies have shown that tweets with hashtags generate up to double the engagement rate?

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10 Tips To Manage Your Social Media Presence [INFOGRAPHIC]

10 Tips To Manage Your Social Media Presence [INFOGRAPHIC]

Social media has a range of benefits for users, particularly if you carefully manage your profile and ensure that, at all times, the best version of you is on display.

After all, the things that you say and do on Twitter and Facebook are visible to others, including employers (current and potential). Say the wrong thing at the wrong time and that big promotion or job offer can so easily disappear. So, have you really taken the time to mind your social footprint?

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How To Create Perfect Posts On Twitter, Facebook, Pinterest, Instagram, Vine And More [INFOGRAPHIC]

How To Create Perfect Posts On Twitter, Facebook, Pinterest, Instagram, Vine And More [INFOGRAPHIC]

Is there such a thing as a perfect social media post?

While there’s no “one size fits all” approach for all brands (or, indeed, all social networks), there’s absolutely a perfect post for you, your brand and your audience. And while your mileage may vary, by following certain guidelines and tried-and-tested formulae you can absolutely improve the engagement rates of your social media updates, boosting ROI and driving traffic.

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How To Use Color In Your Social Media Strategy [INFOGRAPHIC]

How To Use Color In Your Social Media Strategy [INFOGRAPHIC]

The majority of people learn from and interpret a message more easily and at a greater speed from an image than they do a text-only missive, and studies have shown that nine in 10 of us make decisions on purchases based on visuals.

And it’s not just pictures – colours are also important. Naturally, all of this is significant when planning your social media strategy.

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10 Lessons Social Media Can Learn From Traditional Customer Service [INFOGRAPHIC]

10 Lessons Social Media Can Learn From Traditional Customer Service [INFOGRAPHIC]

Social media has revolutionised many industries, with the business of customer service perhaps benefiting the most from these consumer-facing, highly-engaged platforms.

That’s assuming, of course, that you’re doing customer service well. Just because your business is active on social media doesn’t automatically mean you’re delivering first class support, and brands would do well to remember the tried and tested customer service methods of yesterday.

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10 Ways Businesses Can Fail Spectacularly At Twitter

10 Ways Businesses Can Fail Spectacularly At Twitter

It can be difficult to know your social media strategy is truly adding value or whether it’s working at all. However, you should have no trouble knowing when your Twitter account is actively working against you.

Each of these companies had a flawed understanding of how the Twittersphere operates and were forced into defensive mode to salvage the brand when a Tweet backfired. Learn from their experiences and think twice before you tweet.

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Social Media Tips For Jobseekers [INFOGRAPHIC]

Social Media Tips For Jobseekers [INFOGRAPHIC]

Did you know that one in three employers have rejected a candidate because of something they found out about them online?

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How To Integrate Social Media Into Big Events [INFOGRAPHIC]

How To Integrate Social Media Into Big Events [INFOGRAPHIC]

Using social media to raise awareness of, drive signups and organise your event is not only smart but absolutely a proven technique, with every major show around the world utilising platforms such as Twitter, Facebook, Instagram, Vine and Pinterest to power the big day.

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Facebook, Twitter, Instagram, Google+, Pinterest – Social Media Image Cheat Sheet 2014 [INFOGRAPHIC]

Facebook, Twitter, Instagram, Google+, Pinterest – Social Media Image Cheat Sheet 2014 [INFOGRAPHIC]

What’s the height and width of a Facebook cover photo? Do you know what size Twitter scales your profile picture down to? What’s the dimensions of a shared image on Instagram?

And what on earth is Google+?

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