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Posts Tagged ‘twitter apology’

Twitter Apologizes For Using Real Users’ Fake Tweets In Its Advertising Announcement

Twitter issued a mea culpa yesterday for a slip-up that many didn’t realize had even happened.

In a blog post announcing the general availability of its Twitter TV Ad Targeting service, Twitter adopted three real Twitter users’ handles and attributed fake tweets to each of them. Needless to say, the users were not pleased.

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Coffee Shop Makes Alleged Homophobic Slur On Twitter, Loses Business, Blames Plato

In yet another example of ignorant people saying ignorant things on Twitter and then having to live with the consequences, San Antonio-based Brown Coffee Company recently published a tweet on their feed that many in the media have taken as a homophobic outcry against the recent legalisation of same sex marriage in New York.

As a direct result of the slur Brown have deleted their Facebook page and protected their Twitter feed, and even made an attempt at an excuse apology via their blog. But the timing and callousness of the message has already led to some loss of business for the firm, and it might not end there.

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