Twitter’s Canadian office has officially opened its doors, with managing director Kirstine Stewart at its helm.
After a month of behind-the-scenes media action and 10 new employee hires, Twitter Canada is ready to roll.
The official launch in Toronto took place last Thursday, several days after news broke of Canadian Bell Media and Twitter’s social TV research partnership.
Like Facebook’s Canadian expansion, Twitter’s Canadian office will deal mostly with advertising and sales, in contrast to Google’s strong Canadian engineering arm.
“There are inherent differences, cultural differences, as to how Canadians engage with content, and I think our opportunity in being here is now we can actually explore that and learn together.”
It’ll be interesting to see what work comes out of Twitter’s newest branch.
- HootSuite Acquires Social Analytics Leader UberVU
- Lenders Are Mining Your Social Media Profiles To Help Determine Your Credit Score
- Analysts Downgrade Twitter Stock, While CEO Costolo Has No Idea How Many Users Opt Out Of Ads
- Twitter's Ad Revenue Share Expected To Double By 2015 (Still Dwarfed By Facebook) [REPORT]