Viral YouTube videos are no longer one-time flukes.

Now an entire industry surrounds YouTube stars – JennaMarbles, the third most popular channel on YouTube, earned almost $350,000 in one year from ad revenue – and Twitter plays a critical role in that by facilitating the spread of viral content.

Masters in Marketing Degrees created a graphic titled “The Economics of Going Viral” to examine the financial implications of viral video content.

(Infographic via Masters in Marketing Degrees, image via Shutterstock)