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iPhone

Facebook Ads Are Much More Profitable on iOS than Android

The battle between iOS and Android is on-going, but one thing is certain, iOS Facebook users are more lucrative for advertising. According to Nanigan’s  analysis of over 200 billion Facebook ads, iOS ads are proving to be 1,790% more profitable than their Android equivalent. Furthermore, Android ads are actually giving negative returns on investment.

Retailers are realizing significantly greater return from audiences on iOS than audiences on Android, as measured by both RPC and ROI (see Figure 11 and Figure 12). For the first three quarters of 2013, RPC on iOS averaged 6.1 times higher than Android and ROI on iOS averaged 17.9 times higher than Android.

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Flipcase App Lets You Use Standard iPhone 5c Case to Play Connect Four

Playing games on mobile devices tends to lack a tactile quality – the sense of touch gets reduces to flat screens and even flatter interfaces. That’s why I love the idea behind Flipcase: a phone case that lets you play virtual connect four with your iPhone 5c case. It’s genius. Just flip the case over so that the dots on on your screen, and you’re ready to challenge any friend with the Flipcase app.
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iPhone 5Cs For Under $50

iphone5cLooking to buy a new iPhone 5C? Don’t go to Apple or your wireless carrier right away. There are good deals to be had from big box retailers. Three different retailers are running promotions on the new phones and you can get them for as low at $45.

The new colorful iPhones, which Apple is selling for $99 with a two-year contract, is available from Best Buy for $99 (with a contract). In addition, it comes a free $50 gift certificate until the end of today. Radio Shack has also followed suit. Radio Shack is also offering a $50 gift certificate to customers that purchase a $99 phone with a contract.

Wal-Mart has the best offer. The chain store is reportedly selling the devices for $45 with a two-year contract. At first this was a sale price, but now that price point is expected to remain permanent.

Apple iOS 7 Causing Motion Sickness for Users

While designers are bemoaning the aesthetic merits of Apple’s new operating system, some users are experiencing a different kind of upheaval. The new animation and parallax scrolling is making users sick, literally.

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The Dark Side of iPhone 5S Lines

iPhone linesThere was a surprising moment over the weekend when Apple’s iPhones were selling in unexpected numbers. In fact, had the company made enough phones, consumers would have doubled the number of sales from last year’s 5 million. Consumers were so excited to obtain the shiny new gold phone, they spent over two weeks waiting in line.

This short video documentary by Casey Neistat on You Tube captures some of those consumers. While some dedicated fans were willing to wait for over 15 days just to get a shiny new iPhone other more fortunate consumers paid others to sit in line for them. Watch the video below. Read more

31% of iPhone Owners in the UK Will Upgrade to the iPhone 5S

Thirty-one percent of existing iPhone users in the UK plan to upgrade to Apple’s new iPhone 5S, according to an online survey of 1,000 UK adults which was done right after Apple announced the new device on Tuesday. This is down from 44 percent of those UK iPhone owners surveyed last year when the iPhone 5 came out.

The Telegraph UK has the story:

Of all the smartphone users surveyed, (including those who do not currently have an iPhone), 11 per cent said they wanted to upgrade to the new iPhone 5S without needing any further information about the product. Last year’s survey found 20 per cent were ready to switch to the iPhone 5 model immediately after launch.

Only 6 percent of Samsung Galaxy owners say that they will upgrade to the iPhone 5S.

This Handy Dandy Cheat Sheet Can Help You Design Apps for iOS7

Apple’s new iOS7 means app will need to be visually tweaked to match new fonts, grids, and colors – it’s something designers are all thinking about or just avoiding. For those who still have a lot of legwork to do, I’ve discovered this amazing cheat sheet with all of the necessary information from the pixel ratios of each device to the new iconography styling.

Something to keep in mind about the new icon grid: Read more

Radical.FM Introduces World’s First Pay-What-You-Can Mobile Radio

You can now listen to music for free – or pay as much as you want, but there’s only one service that allows you to have both options and it’s Radical.FM. It’s an exciting new model for music consumption that allows anyone with any budget to enjoy as much of amazing music as their ears can handle.

At Radical.FM we believe everyone is entitled to a great musical experience, even the unemployed and working poor. Therefore, Radical is offered free and ad-free to ALL users, operating on a ‘Pay What You Can’ basis.

The iOS app is also free and here is what it offers: Read more

Sell Your Old iPhone Now, Before The New One Comes Out

The new iPhone is rumored to be revealed at a press conference that Apple has scheduled for September 10th. If you were thinking of selling your iPhone, now is the time.

According to new metrics from uSell.com which measured the effect of a new iPhone model on the used iPhone market in 2012, when new models come out, the resale value of old models goes way down. According to the site, a week after the iPhone 5 launch, old iPhones lost about 5% in value. By two weeks after the new model came out, old iPhones dropped in price about 12% and 3-4 weeks later, older models were worth 20% less than they were before the new model came to market.

If you sell your old device today, uSell.com estimates that an iPhone 5 is worth about $330, $72 more than it will be worth about 3-4 weeks after the new iPhone model comes out. An iPhone 4S is worth about $250 today and an iPhone 4 is worth about $130. uSell.com will lock in prices for three weeks once an item is listed. Rumors don’t have as much of an effect, so now is the time to sell.

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New Moms Use iPhones, Moms of Older Kids Use iPads: Flurry

New Moms are more likely to use an iPhone than moms with older children, who are more likely to own an iPad, according to new research from mobile analytics firm Flurry.

This revelation is part of Flurry’s research which looked at the different behaviors of people using iPhones and iPads. The research revealed that while the same person might own both devices, they are operating under different personas depending on the device they are using. iPad users tend to use their devices at home, while iPhone users tend to use their devices on-the-go and. Here is more from the Flurry blog:

Somewhat surprisingly, that is also true of New Moms. In that case they may still be on the move, but in pursuit of the goods, services, and support they need for their new babies. New Moms may also have less free time to participate in leisure activities like reading and gaming which, as we will show soon, are more heavily associated with iPad.

According to Flurry’s research moms of older children may be using their iPads as an educational tool for older kids, as well as for personal entertainment.

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