NetGalley has added a “buzz” page to its site in an effort to boost awareness of their service and to connect to the larger book reviewing world. The page shows recent titles available on NetGally, the most ambitious service offering electronic galleys, and links to recent reviews of those titles alongside a button to request an eGalley of the title.
Fran Toolan, Chief Igniter of Firebrand, the company behind NetGalley, told eBookNewser that, “the idea and execution of the the ‘Buzz’ page on NetGalley is all credited to Lindsey Rudnickas, our ‘digital concierge.’ Lindsey was looking for a mechanism to inform the professional review community of other publicity and events where particular titles on NetGalley are being promoted. The concept behind the page is a recognition that book marketing is an evolutionary process that may start with distributing galleys for review, but quickly move on to a variety of creative methods for publicizing a book.”
“Right now,” said Toolan, “this is a very manual process,” meaning Rudnickas tracks the coverage of popular NetGalley titles and updates the Web site. You can follow NetGalley on twitter at @NetGalley and see updates about buzz titles using the hashtag #NGpick.