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|Back to Home > Content > Journalism Advice > Pitching Children's Markets, Part I|
For one, there's stability: Many children's pubs tend to rely on different sources of revenue -- a particularly loyal subscription base, product sales, the development of educational materials, and more. Parents who might cut a subscription to Time out of the family budget might be less likely to cut Cricket, a Carus Publishing magazine that offers as much in terms of educational value as it does in pure nostalgia. "People have an emotional tie to our magazines," says Victoria Telfer, editorial assistant for Cricket Magazine Group.
Remember that with children's magazines, the lead time may be much longer, and the manuscript review period (that's right, many pubs want your finished manuscript, no queries) can be quite long. Persistent follow-ups may not help you as much as patience in this particular market. Read on for details about how to pitch:...