This copy is for your personal, non-commercial use only. To order presentation-ready copies for distribution to colleagues, clients or customers, use the Reprints tool at the top of any article or visit: www.mbreprints.com.

Back to Previous Page

 Mail    Print   Share Share

The Biggest Mistakes Journalists Make in Social Media

These errors can wreak havoc on your digital identity

By Jennifer Pullinger - May 29, 2012
Congratulations! With a presence on Twitter, Facebook, Google+, Pinterest and even (gasp!) regular updates on LinkedIn, you, my friend, are indeed social media savvy. As you should be. Many like to pit "new media" versus "old media" but truth be told, they are mutually complementary.

But now that you're waist deep in status updates, it's time to take a step back to assess your overall strategy to avoid making sloppy, complacent and costly errors. Here, we present the biggest blunders (so far) that journalists and media orgs make in their digital dialogues. Hopefully, you won't recognize yourself as an offender of too many of them -- but if you do, admitting you have a problem is the first step to recovery. ...

AvantGuild Sign Up Now!Sign Up Now!

The How to Pitch series is worth its weight in gold. In just the first month I'd already benefited enough to consider the cost of joining well worth it. -- Gaen Murphree
AvantGuild benefits give you access to:
  • Premium content, including our How to Pitch Guides, an indispensable tool for freelance writers. view sample >
  • Savings of up to $35 per class on mediabistro.com courses and seminars.
  • Insurance discounts for freelancers and small businesses, including medical, dental, auto and home.
  • Lots of other professional discounts, including ZipCar (a $50 value) and your choice of magazine subscriptions (a $10 value).

... and much more! View all benefits or Sign up now!

Already an AvantGuild member?

Log in here to view the full page.

Email
remember me
Password
forgot your password?