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Google Yourself: 4 Ways to Fix Your Online Reputation

SEO experts tell how to appear favorably in the king of search engines

By Andrea Williams - August 12, 2013
Here's a hard truth: You've been Googled. Whether you've recently applied for a job or finally mustered up the nerve to ask that cutie from your local gym on a date, someone somewhere has typed your name into the ubiquitous search engine to discover your deepest, darkest secrets. Perhaps you've even Googled yourself to get a glimpse of what the outside world thinks of you.

It's a paradox of sorts, this notion that we want to be recognizable and known, but that we only want the most favorable aspects of our lives divulged. So when every ill-advised photo or insensitive slip of the tongue or pen has potentially far-reaching ramifications (see Paula Deen), and when living and working in obscurity can be just as damaging to career aspirations, it's important that we all learn how to give good Google. And how do you ensure that every result for your name is the best one possible? By being proactive and telling your story before the haters do.


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