Employer Branding

6 Ways Employer Branding Benefits Your Hiring Process

Your company’s reputation can make a candidate search easy—or hard.

Employer branding has made its way into a lot of news stories these days – brands screwing it up—big time. United Airlines injured a passenger as they dragged him off a plane. Uber was racked with sexual harassment accusations. And Pepsi made a commercial so tone deaf, it became fodder for late night comedy. These…