Don Imus, the legendary morning man, has extended his relationship with Cumulus Media through 2015. The I-Man has inked a deal keeping him anchored to the 77 WABC 6 a.m. to 10 a.m shift for another three years. Imus in the Morning is syndicated to all 50 states.
“I am delighted that our listeners and advertisers have the certainty of knowing Don and his amazing team at ‘Imus in the Morning’ will remain on 77 WABC for at least three more years,” said John Dickey, co-chief operating officer at Cumulus. “Don’s a radio legend and is an important part of our team.”
- Related: TVNewser/Imus Staying Put on FBN
Following a stint in Cleveland, Imus headed to New York’s WNBC in 1971. After being fired by that station in 1977, Imus was back at 660 in 1979. From 1982 to 1985, Imus formed a one-two punch with afternoon personality Howard Stern that led to famous ad campaign with the radio stars,”If we weren’t so bad, we wouldn’t be so good.”
The I-Man has entertained millions of listeners in New York, while winning scores of fans from across all age brackets. His show is a smorgasboard palate of current events, politics, entertainment, and sports. Imus in the Morning remains a key platform for interviews with Washington insiders and politicians.
About the new deal, Imus, 72, says, “I love it. Let’s do it.”
Photo courtesy: latimes.com
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