But there are other aspects to this as well:
Those close to GMG say the board wanted to get a first-hand look at the paper’s US operation, which overtook UK digital traffic in June. The board meeting is also timed for the big Advertising Week conference. The Guardian, which made an operating loss of £31 million in the year to March, needs to woo US media agencies to advertise on its website, which has no Internet paywall.
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