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— DIANE CLEHANE

The biblical rain kept most of the moguls and media mavens away today. So, rather than people watch, I passed the time by flipping through the latest issue of Avenue featuring an ultra-glam Katie Couric on the cover. The glossy devotes eight (!) pages to the CBS Evening News anchor and photographed her dripping in diamonds and sporting gowns by red carpet favorites Alberta Ferretti and Monique Lhuiller. Interviewed by Law & Order SVU‘s Mariska Hargitay, Katie says, “Looking sexy is not my goal when I’m at work.” Obviously, it’s a different story when she’s not sitting behind the anchor desk.

I lunched today with my longtime pal Trica Jean-Baptiste, who is the principal of her own public relations firm specializing in the travel and tourism industries. We met years ago through New York Women in Communications (NYWICI) where she served on the board. Trica brought along another NYWICI member, Ross Ellis, who works on the organization’s tireless Matrix committee. We all agreed that Brian Williams will be a fabulous host for next year’s Matrix Awards. Remember Rosie O’Donnell‘s disastrous expletive-fueled turn at hosting a few years back? We’ll never forget it — and we’ve tried. Besides working on Matrix, Ross helms the not-for-profit group, Love Our Children USA, which works to end abuse and educate families about stopping violence against children. The organization has been going strong for eleven years and Ross, who was an abused child herself, has garnered the support of an impressive roster of celebrities including Bette Midler and Elton John. Both have donated great items for the group’s online auction going on right now at charityfolks.com. (Get your bids in soon, because it ends Friday.) These days, Ross is hard at work on next year’s National Love Our Children Day which is scheduled for April 10. Mark your calendars!

Here’s the rundown on today’s crowd:

1. The ‘Imber Gang’: Dr. Gerald Imber, Jerry Della Femina, Jeff Greenfield, Andy Bergman and Michael Kramer

2. Nielsen’s Gerry Byrne and Fox5′s Greg Kelly

3. ‘Mayor’ Joe Armstrong and HarperCollins’ publisher Jonathan Burnham. I couldn’t wait to get some dish-y morsel about Sarah Palin‘s new book Going Rogue due November 17. “What was the most surprising thing about working with her?” I asked. Jon deferred with a wry smile saying, “My lips are sealed.” I guess we’re going to have to wait for her appearance on Oprah the day before the book is released for the scoop. Here’s hoping the former governor includes a Wednesday lunch at Michael’s on her itinerary for what’s sure to be a whirlwind media tour.

4. Dan Abrams (in jeans!) and John Josephson

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