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Posts Tagged ‘WRXP’

Cumulus’ 94.7 Conducts Weekend Stunt Ahead of Tomorrow’s New Format

Cumulus ended its WPLJ simulcast with new acquisition 94.7. The station with call letters WRXP began the final push before it debuts the new format.

The station will unveil its format of choice tomorrow morning, fittingly at 9:47 a.m.

Until that time, Cumulus is having some fun with listeners. In an entertaining stunt called “Wheel of Formats,” it is spending the weekend spinning the wheel of possible genres. Some are serious contenders, while others are completely throwing everyone off.

For example, the short previews take listeners from a Michael Jackson station to all Disco music. There was the comedy format, and separately “Weird” Al Yankovic and his pop parodies, along with a Beatles “Fab Format.” Those are in the extremely unlikely category, as are the 24/7 polka tunes.

But, a stronger contender is a country format. The “wheel” landed on a pair of country possibilities–one featuring Nashville “legends,” with the other highlighting current artists.

Also, on the station during this weekend was the whimisical all-New Jersey music, with songs from Bruce Springsteen, Frank Sinatra, Frankie Valli and The Four Seasons, and Whitney Houston. Her signature, I’ll Always Love You segued into a Love Songs format.

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WLTW Still Number One, WCBS-FM Returns to 2nd

It’s no news that WLTW/Lite FM is the city’s top-rated station. The September Arbitron overall ratings show Lite FM increasing its audience slightly to 7.2.

However, its cushion is slipping. WCBS-FM is back in second place, within .6 of the Clear Channel mainstay. CBS’ Classic Hits offering had an impressive month, gaining .5 after dropping to third position for August.

CBS-FM leapfrogs WBLS, which took a .5 nosedive to 5.8.

As for WHTZ/Z100, a perennial Top 5 participant, is fourth but fell .6 for the month. Its sister station WKTU also went in negative territory, also lost .3 to stand at 4.7.

It’s a steady month for Spanish station WSKQ, holding at 4.2. It’s rival WXNY saw slight gains to 3.8.

Erasing the memory of WEMP and FM News, Merlin’s Alternative Rocker WRXP jumped .5 to 2.1. As a news station, WEMP never eclipsed a .6.

Among current news stations, WINS was tops with a 3.9, although down .2 for September. WCBS 880 had a .4 leap to 3.5.

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WLTW Holds at First Place; WBLS Leaps to Second in August PPM

The big news of the August PPM is all about WBLS. The Urban Adult Contemporary station is finding new life since the ESPN/KISS FM deal in April. WBLS, now the only game in town for that format, jumped to number two, up .4 to 6.3.

Despite the great WBLS showing, WLTW continues to rule the radio roost. The Clear Channel heavyweight added a .1 to 7.0, but Lite-FM lost a chunk of its lead to ‘BLS in the latest Arbition figures.

WBLS’ good fortune means a backtracking for perennial number two, WCBS-FM. The Classic Hits station slipped into a third-place tie with WHTZ/Z100. However, the two stations got there in slightly different scenarios. CBS-FM gained .2, while Z100 lost .2 for the month.

The homecoming of WRXP to Merlin Media’s Alternative Rocker at 101.9 reaped the rewards. The station shot up a full ratings point to a 1.6.

More from the Top 10 after the jump

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WRXP Officially Back at 101.9

The cycle is complete. WEMP is no more. The former FM News station, which returned to Alternative music earlier this month with New Rock 101.9, has also officially resurrected the familiar WRXP call letters.

Under Emmis’ ownership, WRXP had the reigns of Alternative from February 5, 2008, billed as The New York Rock Experience. The 101.9 dial position made way for Merlin Media and its “experimental” run as an FM newser on July 15, 2011 with a month-long Adult Contemporary stunting.

Insiders tell FishbowlNY that there is no doubt Merlin is committed to the Rock format this time. But before any mics are opened and additional talent hired, we’re told that sales are of the utmost importance at WRXP.

As we previously reported, along with WRXP back on 101.9, the station may eventually reunite listeners with former on-air personalities.

Matt Pinfield Makes Radio Return as Host Cumulus of Weekend Show; Not Heard in NYC

Matt Pinfield, displaced from on his on-air gig when Emmis sold WRXP to Merlin Media last summer, is back in radio.

Starting the weekend of January 20th, Pinfield hosts Flashback, a new Classic Rock show for Cumulus Media. The program focuses on tracks from the 60s, 70s, and 80s, featuring news footage, and TV and movie clips within the broadcast.

Pinfield’s show will air on 219 Cumulus station nationwide. The show, however, will not be heard in the New York City metro area. The closest Pinfield will get to reaching his New York fans is WRCN-FM in Riverhead and WPDH in Poughkeepsie.

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Former WRXP Program Director Leslie Fram Joins CMT as Senior Executive

While WEMP/101.9 looks to make its stamp on the air with an FM news format, the frequency’s former program director has wasted no time in landing on her feet.

The talented and versatile programmer, Leslie Fram, who had been in charge at Alternative Rocker WRXP since June 2008, (four months after going on the air), has been named SVP of music strategy at Country Music Television.

In that role, Fram will lead the music strategy division at the channel, overseeing all music integration within the CMT brand, including original programming, CMT.com, CMT Radio and music video airplay across all media platforms. 

Fram reunites with CMT president Brian Philips, as their paths crossed successfully years earlier in Atlanta.

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Most Popular FishbowlNY Stories for the Week

Here’s a look at what FishbowlNY stories made the most buzz this week.

  1. Reporter Who Blew Whistle on News of the World Scandal Found Dead, July 18
  2. Whitney Houston, Others Grace the Covers in Seventeen’s Archives, July 18
  3. A Quick Look at Vogue‘s Annual “Age  Issue,” July 19
  4. As Merlin Media Moves Forward at 101.9, Emmis Takes WRXP to Web, July 19
  5. Len Berman Drops WOR, Replaced by WNBC’s Bruce Beck, July 18
  6. The Wall Street Journal‘s Editorial on Hacking Scandal is a Joke, July 18
  7. 101.9 Adds Jock Dave Packer, Gives Rumor to News/Music Hybrid Format, July 18
  8. War of Words with New York State Broadcasters Association and Family of William B. Williams, July 18

 
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As Merlin Media Moves Forward at 101.9, Emmis Takes WRXP to Web

With the newest radio station in New York, as we’ve been reporting, Merlin Media has taken over the 101.9 frequency on the FM dial. And for now, in an apparent stunting, changed format to a mix of 1980s and 1990s Pop/Rock. The call letters haven’t been altered–yet.

While the focus has been on Merlin’s moves, Emmis made their own news.

The WRXP Alternative Rock format is not going away. Fans can hear the music online at the station’s website–1019rxp.com and via mobile devices, such as the IPhone and Droid.  

“We recognize that ‘RXP’s passionate fan base loves the station and we look forward to continue to deliver a quality product to these listeners,” Patrick Walsh, Emmis CFO/COO, said.  

Using the ’RXP brand online and through mobile applications, Emmis looks to strengthen its presence in the digital world, as well as preserve the WRXP identity.

The station has become a leading alternative rock brand in New York and nationwide since launching in 2008.

101.9 Adds Jock Dave Packer to Staff; Gives Rumor to Hybrid News/Music Format

New York’s new station at 101.9, which dropped the Rock format on Friday when it was fully taken over by Merlin Media, is preparing for a changeover to News.

Last week, we told you that several WINS anchors and reporters made the move to Merlin.

Now, FishbowlNY has learned that WCBS-FM fill-in jock Dave Packer has been hired. This fuels speculation that Merlin, behind COO Walter Sabo, would appear to be developing a similar format to one he created at WKXW/New Jersey 101.5.

At WKXW, Sabo was instrumental in programming a News/Talk station Monday through Friday, and an Oldies station on the weekends.

For now, 101.9 has kept the old WRXP call letters and a mix of 1980s pop/rock. But there are no jocks, just a female-voiced jingle announcing “101.9 FM New…” instead of saying ”News.”

As WRXP Leaves the Air, Program Director Leslie Fram Says Station to End on ‘Positive Note’

We’ve been reporting that tomorrow Friday is the start of a new era in New York radio, and specifically the 101.9 frequency. 

With the Emmis sale to Merlin Media and Randy Michaels, WRXP goes off the  air today.

WRXP program director Leslie Fram tells FishbowlNY that the Rock station will not do anything out of the ordinary for the final hours.

“Each of the jocks will have their own ending song just to thank the audience,” Fram says. “We want to end on a positive note.”

One other positive for ‘RXP, Fram says the station has a 2.3 million cume (listenership), their highest in the three-year history. Fram is also pleased with the ‘RXP’s rating in the 25 to 54 demographic—3.6.

Fram says she’ll remain in New York through the summer, searching for her radio gig.

“[I'm] looking for my next adventure,” Fram says.

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