Nan Bauer

Ann Arbor, MI USA
Contact

Professional Experience

People—their passions, their routines, their unique approaches to life—are my specialty. I've been writing and publishing profiles, as well as scripting and producing videos that capture the essence of my subjects and help them shine. As a former pro cook, I'm also an experienced food writer who loves the stories behind ingredients and cooks more than eating in restaurants. I honed my skills over 12 years at a digital media agency, writing every possible type of digital communication as well as providing top-flight creative solutions to help brands like John Frieda, Biore, Audi, and Jergens hook and keep new consumers. I'm collaborative, enthusiastic, and low-maintenance. I'd love to see if my skills are a good fit for your assignment.

Expertise

Copywriter
18 Years
Producer (new media)
7 Years
Writer
22 Years

Specialty

Entertainment
6 Years
Family, Children & Teenagers
2 Years
Food
4 Years

Industries


Academia Teaching
7 Years
Magazine - Local/Regional magazines
3 Years
Online/new media
18 Years

Total Media Industry Experience

18 Years

Media Client List (# assignments last 2 yrs)

Ann Arbor News (10+), Adams Street Publishing (10+), NY Perspectives (10+)

Corporate Client List (# assignments last 2 yrs)

Biore Skincare (10+), Jergens Skincare (10+), Altair Engineering (1-2), John Frieda Haircare (10+)

Foreign Language Skills

very basic Spanish (currently studying)

Computer Skills

Word, Excel

Equipment

laptop, still and video camera (in-camera sound)

References

On request

Associations

AvantGuild (mediabistro)

Showcase

Published Stories

Holiday Cookie Exchange
(Toledo City Paper 12/14/2012)
You gotta love a business owner who refers to one of her classes as a "cookie sweatshop." A brief but fun blurb for a baking class.
Modern Family Christmas
(Ann Arbor Family 12/1/2012)
Profiles of four families show that there are as many ways to celebrate the holidays as there are families.
Special Needs Guide
(Ann Arbor Family 11/1/2012)
For the magazine's Thanksgiving issue, I profiled three kids with special needs—CP, diabetes, and learning disabilities—and their families. It was a true honor to be able to tell these stories.
Gullah Cooking
(Ann Arbor News 2/8/2008)
It was a thrill to get to know Sallie Robinson, Daufuskie Island native and expert cook, as well as to eat some amazing Gullah cuisine. Read at the link or in the attached pdf.

Video Samples

Get the Look
(John Frieda Haircare 3/1/2012)
I wrote scripts, supervised storyboard creation, worked with talent onset (including on-the-fly writing) and supervised post for the videos connected to the different thumbnails on this page. Click a style, then click "watch video."
That's My Giant Eagle Advantage
(Giant Eagle Markets 6/1/2011)
A video made on the super-duper cheap. We hung out for two days in Giant Eagle supermarkets in the Pittsburgh area and interviewed people to find out what they liked about shopping at Giant Eagle. This video was part of their "Brand Expressions" campaign to foster greater online engagement with the brand.