John Hall

Boston, MA USA

http://www.johnhalldesign.com

20 Years Experience

Professional Experience

I operate a full-service graphic design studio based in the Boston area offering design, art direction, and project management services for publications and other content-rich print & digital media. Work includes books, magazines, websites, newsletters, catalogs, annual reports, programs, and marketing collateral such as brochures and direct-mail. We also consult on social media integration, and ongoing web design and content management. We excel at creating media products that integrate words, images and interactivity to produce compelling, well organized publications and web environments. What sets me apart as a designer is that I can think like an editor. Design is not just about looking good; it must reinforce or add a new dimension to the text, present an appropriate visual tone, and guide the reader. John was previously a staff art director at several local media companies including Experience.com, Cadmus Custom Publishing, Running Times, The Boston Phoenix, and Boston Business magazine.

Expertise

Art Director 20 Years
Graphic Designer 20 Years
Web Designer 10 Years

Specialty

Education 20 Years
Personal Finance 20 Years
Technology 20 Years

Industries

Magazine - Trade magazines/publications (B2B) 20 Years
Book Publishing Trade/B2B 15 Years
Newsletter - Trade 20 Years

Media Client List (# Assignments Last 2 Yrs)

Rockport Publishers/Quayside(3-5)
Collegia(1-2)
International Marine/McGraw-Hill(1-2)
RSL Media(1-2)
InvestorPlace Media(10+)
Urban Land Institute(6-10)
Aspen Publishers/Wolters Kluwer(6-10)
Pearson Education(3-5)

Corporate Client List (# Assignments Last 2 Yrs)

Adviser Investments(10+)
Mind & Life Institute(10+)
Babson College(6-10)
University of Northern Colorado(6-10)
Fidelity Investments(3-5)
The MacDowell Colony(3-5)
Time Warner Cable(1-2)

Other work history

Experience.com (Experience Magazine): Design Director (2 yrs); Pohly & Partners/Cadmus Custom Publishing (Continental Airlines Magazine): Senior Art Director (4 yrs); Running Times Magazine: Art Director (2 yrs); Boston Business Journal/Boston Business Magazine: Associate Art Director/Art Director (2 yrs); Boston Phoenix: Advertising Art Manager/Graphic Artist (3 yrs)

Technical skills

Expert at all relevant print design and production software; HTML, CSS, Wordpress, Squarespace

Computer skills

InDesign, Photoshop, Illustrator, Quark, Wordpress, Squarespace, iApps, CSS, HTML, Word, Excel, BB Edit,

Equipment

Fully equipped studio with 2 workstations, scanner, b/w & color laser printer, FTP access.

References

Available upon request.

Awards

CASE Awards, Ozzie Awards, Lowell Thomas Awards, Print Regional Design Annual, Golden Bell Awards, Society of Newspaper Design Awards

Associations

member, AIGA judge, Folio magazine Ozzie Awards

Magazine Design

Mind & Life Magazine

(Mind & Life Institute 9/1/2014)

New magazine launch design for the Mind & Life Institute

Mind & Life Spread

(Mind & Life Institute 9/1/2014)

Spread design from Mind & Life

Solve Magazine Cover

(Solve Magazine 10/1/2016)

Cover design for business and technology focused content marketing publication

Solve Magazine Spread

(Solve Magazine 3/1/2017)

Feature design for business and technology focused content marketing publication

Magazine Design

(Performer Magazine)

Designed and produced several issues of a monthly music zine.

Magazine Design and Art Direction

(Campus Visit)

Designed a small format magazine to promote Northern Ohio area colleges.

Magazine Design and Art Direction

(Campus Visit)

Magazine Design and Art Direction

(Babson College)

Designed, art directed, and produced the quarterly magazine for the Massachusetts business college.

Magazine Design and Art Direction

(University of Northern Colorado)

Designed, art directed, and produced the quarterly magazine for the Colorado liberal arts college.

Magazine Design and Art Direction

(Continental Magazine)

Served as lead art director for Continental Airlines inflight magazine for four years.

Magazine Design and Art Direction

(Experience Magazine)

Was the founding art director of the one-million circulation magazine aimed for recent college grads.

Web Design & Development

Solomon Foundation Website

(Solomon Foundation 8/5/2019)

Visual design, UX design, Abobe XD, Prototyping, Wordpress development. Website for organization that develops greenway projects in Greater Boston

Communications, Ink Website

(Communications, Ink 11/2/2017)

Creative direction, visual design, UX & development of Wordpress-based responsive website.

Mystic River Watershed Association Website

(Mystic River Watershed Association 10/1/2016)

Website visual design, UX design, and development Squarespace implemtation

Women's Fund of Essex County Website

(The Women's Fund of Essex County 8/10/2017)

Creative direction, visual design, UX & development of Squarespace-based responsive website.

Hunter Clark Law Firm Website

(Hunter Clark 10/21/2015)

Creative direction, visual design, UX & development of Wordpress-based responsive website.

Mind & Life Institute website

(Mind & Life Institute 10/31/2014)

Directed the visual design of a major web relaunch for the Mind & Life institute, a leader in the field of contemplative science. The new site was intended to refocus the Institute as a thought and research leader in the field, and frontload original editorial and research content.