Professional Experience
Over 14 years graphic design experience in art direction, print design, branding, and production. 10 years experience in environmental and exhibit design, web design, and marketing. Expert on nonprofit design solutions. In brief: (1) Experienced creative director and hands-on graphic designer who specializes in helping businesses and non-profits communicate effectively with a broad range of constituents: audience members, funders and the general public (2) NYC-trained and honed but local NJ roots (3) Collaborative, listen-first style that suits complex projects with multiple sources of creative input (4) Nimble & agile -- iterative approach to design that ensures fast turnaround and frequent opportunity for client feedback (5) Versatile in style and execution -- from clean and simple to illustrative and edgy.
Expertise
- Art Director 10 Years
- Graphic Designer 11 Years
- Production (print) 14 Years
Specialty
- Arts & Humanities 10 Years
- Real Estate 6 Years
- Other, Specify 12 Years
Industries
- Academia Teaching 5 Years
- Nonprofit 12 Years
- Other 5 Years
Media Client List (# Assignments Last 2 Yrs)
- Progressive Magazine(10+)
- Sokol Media(10+)
- Common Cause(10+)
- UNICEF(10+)
- NY Times(3-5)
- Timber Press(1-2)
- Lark (Sterling) Books(1-2)
Corporate Client List (# Assignments Last 2 Yrs)
- Dyanmo Technologies(3-5)
- NYC Parks(6-10)
- Young Audiences(6-10)
Other work history
Before becoming a sole proprietor, I worked at Blumlein Associates, Inc., a multi-disciplinary design studio.
Technical skills
Graphic Design (Photoshop, Illustrator, Quark, InDesign), Layout (InDesign, Quark), Photo editing (Photoshop), Copy Editing (Chicago Manual of Style), Illustration (hand and Illustrator), Web design (Basic HTML/CSS, Mockup designs, banner ads), Color proofing
Computer skills
InDesign, Photoshop, Illustrator, Quark Xpress, HTML/CSS, Word, Excel, Powerpoint, Square Space, Dreamweaver, Flash, WordPress, Mac/PC literate, Font Management Software
Equipment
laptop, digital camera
References
Upon request
Awards
2012 Silver Davie Award, Summer on Hudson 2011 GDUSA Book Design Award, printed in the 2011 GDUSA Annual 2007 American Graphic Design Award, The Spice Parlour, printed in 2008 GDUSA Annual. Award of Excellence, Goodyoneshoe Logo Design, printed in American Corporate Identity 21.
Associations
AIGA, Media Bistro AvantGuild
Magazine
Progressive Magazine
(Progressive 11/10/2016)
Art director for the Progressive. Samples are from 2015-2016. I design, layout, and produce each monthly issue. I work with illustrators on cover concepts and source art for the interior.
Magazine Spreads and Cover
(Green Matters Magazine 12/1/2013)
Art direction, design and layout of architecture magazine.
Magazine Spreads and Cover
(South Florida Real Estate 2/1/2013)
Art direction, design, and layout of real estate magazine
Magazine Spreads and Covers
(Top Women in Real Estate 6/1/2012)
Art direction, design and layout of magazine showcasing the top women in NYC real estate.
Magazine Spreads and Covers
(Green Matters Magazine 6/1/2012)
Art direction, design and production of architecture magazine
Magazine Spreads and Covers
(Green Matters Magazine 5/1/2012)
Art direction, layout and production of architecture magazine
Magazine Spreads and Covers
(Green Matters Magazine 2/1/2013)
Art direction, design and layout of architecture magazine.
Magazine Spreads
(Green Matters Magazine 4/1/2012)
Art direction, design and production on architecture magazine.
Magazine Spreads and Covers
(NY Residential 5/1/2012)
Art direction, layout, and editorial design for residential architecture magazine
Progressive Magazine
(Progressive 11/10/2016)
Art director for the Progressive. Samples are from 2015-2016. I design, layout, and produce each monthly issue. I work with illustrators on cover concepts and source art for the interior.
Magazine Spreads and Covers
(Work Life Matters Magazine 11/1/2012)
Art direction, design and layout of work life balance magazine. This particular issue focused on gay rights and honored companies who have successfully promoted LGBT issues in the workplace.
Magazine Spreads and Covers
(Green Matters Magazine 4/1/2012)
Art direction, design and production for architecture magazine.
Magazine Spreads and Covers
(Green Matters Magazine 10/1/2012)
Art direction, design, and layout of architecture magazine.
Websites
Progressive.org website
(Progressive 5/23/2017)
I designed the Progressive's new responsive website using the MetroPublisher platform. The site is easily updatable and flexible for long or short story formats.
South Mountain Speech and Feeding
(South Mountain Speech and Feeding 12/29/2016)
Logo and web design for speech and feeding therapy practice.
Melton Foundation Website
(Melton Foundation 5/1/2014)
Partnering with TakeTwo Communications, Kerstin had the opportunity to help reshape the Melton Foundation's brand from the ground up. Deliverables on this project included a series of flexible logo treatments, a brand story book, a stationery system, marketing materials, and a responsive website.
Coalition Website
(International Coalition of Sites of Conscience 1/1/2014)
Partnering with Gorilla Web Studio, Kerstin designed a new site for the Coaltion that is dynamic, responsive and can easily be manipulated by staff members.
Aclipse Website
(6/1/2014)
Partnering with a freelance developer, Kerstin had the opportunity to redesign this fully responsive recruitment website. Aclipse connects people with opportunities to teach English in Korea and China.
NDI Website
(National Dialogues on Immigration 4/1/2014)
Kerstin designed the logo, the responsive website (in collaboration with Gorilla Web Studio), and a kit of materials for member museums to customize with their own logo and relevant information.
Nervy Pictures
(Jeff Wolfe, Video Producer 12/29/2016)
Web and logo design for video producer.
Books
Pretty Quillled Cards Book Interior Design
(Lark Books 3/1/2014)
Interior design of craft book on paper art (quilling). Includes step-by-step instructions and templates for building designs.
Sowing Beauty
(Timber Press 12/29/2016)
Layout and production of Sowing Beauty, a book about how to create meadow-like gardens. Includes case studies and many charts and graphs
Book Design, Illustration, and Layout
(Beth's Farm Kitchen/Cooking with Jams and Chutneys 1/1/2011)
Art direction, design, layout and illustration of cook book for Beth's Farm Kitchen, a local jam and chutney maker. Book includes recipes using her products and stories about the local farm movement. I drew all of the illustrations by hand.
Book Design and Layout
(United Methodist Women/Haiti: Challenges and Hopes 3/1/2012)
Design and layout of book about UMW mission work in Haiti
Book Design and Layout
(United Methodist Woman/Sudan Books 12/1/2011)
Art direction, design, and layout of covers and interiors of two companion books on UMW work in Sudan. Package included a custom-designed map of Sudan with infographics and a supporting DVD package.
Book Design and Layout
(United Methodist Women/Living the Heart of God 1/1/2013)
Design and layout of United Methodist Women 2013 program guide
