Ralph Allora

Seattle, WA USA
Website: alloracomm.com
Contact

Professional Experience

Looking for high-quality brand messaging and sponsored content that truly resonates with your audience? Ralph Allora has done it all on behalf of acclaimed brands. His branded content has appeared in Architectural Digest, Advertising Age, Departures, Esquire, Forbes, Good Housekeeping, The Wall Street Journal, and more. He’s crafted compelling stories for brands including Acura, Brooks Brothers, Canon, Glenfiddich, Heineken Light, Infiniti, Land Rover, Michelin, Montblanc, NetJets and Toyota. He’s also the author of Winning Sales Letters From Prospect to Close (McGraw-Hill), a practical guide for better sales communications.

Expertise

Copywriter
25 Years
Copy Editor
25 Years
Writer
25 Years

Specialty

Technology
25 Years
Travel
25 Years
Automotive
25 Years

Industries


Magazine - Large Consumer/National magazines
25 Years
Online/new media
18 Years
Advertising agency
5 Years

Total Media Industry Experience

25 Years

Media Client List (# assignments last 2 yrs)

WSJ Custom Studios (10+), Hearst Magazines (10+), Time Inc (10+), Forbes (10+)

Corporate Client List (# assignments last 2 yrs)

Avvo.com (10+), Whitepages.com (10+), Corsis (10+)

Other Work History

Author, Winning Sales Letters From Prospect to Close (McGraw-Hill); Co-founder, Co-Principal, TRAY Creative; Creative Services Director, Cargo Magazine, Conde Nast Publications; Group Marketing Director, Motor Trend and Automobile Magazine; Promotion Director, Esquire Magazine; Project Manager, Special Sections and Programs, Forbes Magazine; Senior Promotional Writer, U.S. News & World Report

Computer Skills

Word, Excel, PowerPoint, Mac OS X, Windows XP, Mac Pages/Keynote, WordPress

References

Available upon request

Awards

At Automobile Magazine, oversaw development of Chrysler-sponsored promotion for college market, which won an International Automotive Media Award (Gold) for Best Multimedia Concept

Work Samples

Sponsored Content