Kelly Heisler

Brooklyn, NY USA
Website: http://
Contact

Professional Experience

With more than 15 years of experience, I am an accomplished strategist and cross-functional collaborator with results-driven public relations, marketing, internal and crisis communication and branding expertise. I've enabled Fortune 500 companies, agencies and nonprofits achieve business goals, build brands, and protect reputation. My work has included creating campaigns for the "best stuff on earth" to working with mommy bloggers and celebrity spokespersons on behalf of apple juice, to managing onsite media on Black Friday at the world's largest department store (with a 4 am call time!) to developing internal communications programs for companies with more than 30,000 employees to promoting ground-breaking museum exhibitions. As a former journalist, I have a "nose for news" and can confidently pitch media because, after all, reporters are people too. I also have extensive writing, editing, and materials production experience.

Expertise

Other, Specify
15 Years
Writer
15 Years
Promotions
15 Years

Specialty

Business (general)
7 Years
Consumer Products
7 Years
Health
7 Years

Industries


PR (in-house) - Fortune 1000 corp. clients
7 Years
PR (firm) - Fortune 1000 corp. clients
7 Years
Nonprofit
7 Years

Total Media Industry Experience

15 Years

Corporate Client List (# assignments last 2 yrs)

Dr Pepper, Snapple, Mott's (6-10), FedEx (6-10), Macy's (3-5), Pfizer (3-5)

Other Work History

Director of Marketing and Communications at the International Center of Photography - NYC; Vice President and Account Director at Ketchum PR - NYC

Computer Skills

Microsoft Office; Familiarity with InDesign and PhotoShop

Equipment

HP Laptop, iPad, iPhone

References

Available upon request

Awards

Silver Davey Award (2012) Association of Marketing and Communication Professionals - Platinum and Honorable Mention MarCom Awards (2012) Hermes Creative Awards – Platinum and Honorable Mention Awards (2011) Communicator Awards – Award of Distinction (2011) Association of Marketing and Communication Professionals – MarCom Award (2011) Nominated for PR Week’s “40 Under 40” (2010) CLIO Award (2009) Holmes Report SABRE Award (2007, 2008 and 2009) Public Relations Society of America (PRSA) – Silver Anvil (2010 and 2011) PRSA – New York Big Apple Award (2008, 2009, 2010 and 2011) PRSA – New York Big Apple “Best of the Best” Award (2011) PRSA – Colorado Gold Pick Award (2006)

Associations

PRSA

Work Samples

General

(DPS - Mott's 3/9/2009)
Press release announcing Mott's partnership with actress Marcia Cross and Feeding America.
(ICP 5/1/2012)
Managed all aspects of annual report including writing, editing, image selection, design, and production.
(DPS 1/25/2010)
Press release announcing Dr Pepper's 125th Anniversary and related activities.
(Dr Pepper 8/9/2010)
Byline article for HR publication about DPS' employee engagement program.