Kristen McCarthy

Long Beach, CA USA
Contact

Professional Experience

I am a communications professional who, with more than 25 years of experience, delivers a diverse skill set — from writing and editing, to PR and social media. I work with a range of clients — including Panasonic, Dunn-Edwards Paints, NuSil Technology and Guide Dogs of America — providing services such as media relations, social media, copywriting, editing and project management. For eight years, I worked at Phelps Agency where I planned and executed results-oriented media relations for B2B and B2C clients — including Panasonic, Earthrise Nutritionals, HealthCare Partners, CarMD.com, Lodis Leathergoods and Seiko Instruments — garnering coverage across all mediums. In addition, I wrote and edited articles and served as a copywriter and editor on hundreds of pieces of collateral. Prior, I was a journalist for 12 years, collaborating with IT leaders at Microsoft Certified Professional Magazine, as well as delivering timely, newsworthy information at The Orange County Register

Expertise

Editor
25 Years
Writer
25 Years
Other, Specify
11 Years

Specialty

Consumer Products
11 Years
Environment & Nature
11 Years
Technology
14 Years

Industries


PR (firm) - Small to mid-sized corp. clients
11 Years
Magazine - Trade magazines/publications (B2B)
3 Years
Newspaper - Local/Regional
8 Years

Total Media Industry Experience

25 Years

Media Client List (# assignments last 2 yrs)

Phelps Agency (4), Playboy Jazz Festival (2)

Corporate Client List (# assignments last 2 yrs)

Nusil Technology (4), Panasonic (4), Dunn-Edwards (4), Guide Dogs of America (3), Washington State University (4)

Other Work History

BOOMSTICK COMMUNICATIONS, Long Beach, California Marketing Communications Consultant/Principal January 2001 to present PHELPS AGENCY, Santa Monica, California Sr. Account Executive — Public Relations/Social Media September 2003 to March 2012 MICROSOFT CERTIFIED PROFESSIONAL MAGAZINE, Irvine, California Managing Editor/Senior Editor August 2000 to August 2003 THE ORANGE COUNTY REGISTER, Santa Ana, California Managing Editor, Special Sections November 1998 to July 2000 Assistant Managing Editor, Special Sections June 1996 to November 1998 Copy Editor, Special Sections March 1993 to May 1996

Computer Skills

Windows, Mac, Word, Excel, PowerPoint, PhotoShop, InDesign

Equipment

Windows-based laptop, iPad, Canon digital camera with HD recording

Awards

City of Santa Monica Sustainable Quality Award, 2007 – For taking agency green 2009 Healthcare PR and Marketing Association’s Golden Advocate Award (NuSil Technology) 2009 Communicator Award (silver award, NuSil Technology) 2009 Bronze Addy Award (The Healing Seed)

Associations

Yoga Alliance

Work Samples

General

(2/9/2016)
My entire portfolio can be viewed on my website at http://boomstickcomm.com/portfolio.html