Scott Sandberg

Ponte Vedra, FL USA
Website: http://www.scottsandberg.com
Contact

Professional Experience

Seasoned writer & marketer with a solid background in branding, direct response & interactive. Experienced creative director, content strategist and account director. Specialties include health care & health insurance (including Medicare), financial services, technology, senior markets & general aviation.

Expertise

Content Editor (online)
14 Years
Copywriter
20 Years
Account manager
8 Years

Specialty

Finance
8 Years
Health
8 Years
Technology
10 Years

Industries


Online/new media
10 Years
Advertising agency
15 Years
Advertising, client side
4 Years

Total Media Industry Experience

20 Years

Corporate Client List (# assignments last 2 yrs)

Citi (3-5), HealthPlanOne/Medicare Solutions (1-2), Hospice & Palliative Care of Northeastern Illinois (1-2)

Other Work History

- Creative Director - Account Director - Content Strategist - Information Architect

Computer Skills

MS Office, OS X, iRise, some Dreamweaver/HTML

Equipment

MacBook Pro, Nikon D90 Digital Camera, CS5, Flip MinoHD

Work Samples

General

(Christenson Group of Companies 2/13/2016)
Created all website copy for Christenson Senior Living in Canada.
(Raytheon Aircraft 2/13/2016)
Print ad for the Hawker 800XP appearing in general aviation trade publications.
(Medscape.com 2/13/2016)
Print ad appearing in nursing trade publications highlighting the value of Medscape.com for RNs.
(Midwest Senior Living 2/13/2016)
Memory care insert from sales collateral kit for Midwest Senior Living.
(Midwest Senior Living 2/13/2016)
Tri-fold brochure for Appleton Retirement Community, part of a larger overall sales collateral package for Midwest Senior Living.
(Raytheon Aircraft (Beechcraft, Hawker) 2/13/2016)
Direct mail piece highlighting the advantages of private aviation, from safety and security to tax/financial incentives.
(Solantic 2/13/2016)
Sales brochure detailing services offered by Solantic, an urgent care company in Florida.
(PersonalPath.com 2/13/2016)
Self-mailer for PersonalPath.com, an e-health site co-marketed with select Blue Cross and Blue Shield health plans.
(Finelight/National Underwriter 1/9/2006)
Article ghostwritten for Finelight Senior VP and published in National Underwriter magazine.