John Hall

Boston, MA USA
Website: http://www.johnhalldesign.com
Contact

Professional Experience

I operate a full-service graphic design studio based in the Boston area offering design, art direction, and project management services for publications and other content-rich print & digital media. Work includes books, magazines, websites, newsletters, catalogs, annual reports, programs, and marketing collateral such as brochures and direct-mail. We also consult on social media integration, and ongoing web design and content management. We excel at creating media products that integrate words, images and interactivity to produce compelling, well organized publications and web environments. What sets me apart as a designer is that I can think like an editor. Design is not just about looking good; it must reinforce or add a new dimension to the text, present an appropriate visual tone, and guide the reader. John was previously a staff art director at several local media companies including Experience.com, Cadmus Custom Publishing, Running Times, The Boston Phoenix, and Boston Business magazine.

Expertise

Art Director
20 Years
Graphic Designer
20 Years
Web Designer
10 Years

Specialty

Education
20 Years
Personal Finance
20 Years
Technology
20 Years

Industries


Magazine - Trade magazines/publications (B2B)
20 Years
Book Publishing Trade/B2B
15 Years
Newsletter - Trade
20 Years

Total Media Industry Experience

20 Years

Media Client List (# assignments last 2 yrs)

Rockport Publishers/Quayside (3-5), Collegia (1-2), International Marine/McGraw-Hill (1-2), RSL Media (1-2), InvestorPlace Media (10+), Urban Land Institute (6-10), Aspen Publishers/Wolters Kluwer (6-10), Pearson Education (3-5)

Corporate Client List (# assignments last 2 yrs)

Adviser Investments (10+), Mind & Life Institute (10+), Babson College (6-10), University of Northern Colorado (6-10), Fidelity Investments (3-5), The MacDowell Colony (3-5), Time Warner Cable (1-2)

Other Work History

Experience.com (Experience Magazine): Design Director (2 yrs); Pohly & Partners/Cadmus Custom Publishing (Continental Airlines Magazine): Senior Art Director (4 yrs); Running Times Magazine: Art Director (2 yrs); Boston Business Journal/Boston Business Magazine: Associate Art Director/Art Director (2 yrs); Boston Phoenix: Advertising Art Manager/Graphic Artist (3 yrs)

Technical Skills

Expert at all relevant print design and production software; HTML, CSS, Wordpress, Squarespace

Computer Skills

InDesign, Photoshop, Illustrator, Quark, Wordpress, Squarespace, iApps, CSS, HTML, Word, Excel, BB Edit,

Equipment

Fully equipped studio with 2 workstations, scanner, b/w & color laser printer, FTP access.

References

Available upon request.

Awards

CASE Awards, Ozzie Awards, Lowell Thomas Awards, Print Regional Design Annual, Golden Bell Awards, Society of Newspaper Design Awards

Associations

member, AIGA judge, Folio magazine Ozzie Awards

Work Samples

Magazine Design

(Mind & Life Institute 9/1/2014)
New magazine launch design for the Mind & Life Institute
(Mind & Life Institute 9/1/2014)
Spread design from Mind & Life
(Solve Magazine 10/1/2016)
Cover design for business and technology focused content marketing publication
(Solve Magazine 3/1/2017)
Feature design for business and technology focused content marketing publication
(Performer Magazine 12/13/2017)
Designed and produced several issues of a monthly music zine.
(Campus Visit 12/13/2017)
Designed a small format magazine to promote Northern Ohio area colleges.
(Campus Visit 12/13/2017)
(Babson College 12/13/2017)
Designed, art directed, and produced the quarterly magazine for the Massachusetts business college.
(University of Northern Colorado 12/13/2017)
Designed, art directed, and produced the quarterly magazine for the Colorado liberal arts college.
(Continental Magazine 12/13/2017)
Served as lead art director for Continental Airlines inflight magazine for four years.
(Experience Magazine 12/13/2017)
Was the founding art director of the one-million circulation magazine aimed for recent college grads.

Web Design & Social Media

(The Women's Fund of Essex County 8/10/2017)
Creative direction, visual design, UX & development of Squarespace-based responsive website.
(Mystic River Watershed Association 10/1/2016)
Website visual design, UX design, and development Squarespace implemtation
(UBLA Landscape Architecture 10/1/2015)
Website visual design, UX design, and development Squarespace implemtation
(Hunter Clark 10/21/2015)
Creative direction, visual design, UX & development of Wordpress-based responsive website.
(Communications, Ink 11/2/2017)
Creative direction, visual design, UX & development of Wordpress-based responsive website.
(Mind & Life Institute 10/31/2014)
Directed the visual design of a major web relaunch for the Mind & Life institute, a leader in the field of contemplative science. The new site was intended to refocus the Institute as a thought and research leader in the field, and frontload original editorial and research content.
(Ce Ann's Vieux 10/20/2015)
Creative direction, visual design, UX & development of Squarespace-based responsive website.

Newsletter Design

(MacDowell Colony 12/13/2017)
Design and produce a semi-annual oversized format newsletter for the world renowned artist's retreat.
(InvesterPlace Media 12/13/2017)
Design and produce monthly financial newsletters, and annual guidebooks, for financial publishing company.

Book Design

(Rockport Publishers 3/1/2009)
Design and produced this book on Dada art. Designed cover, interior design template, and produced 160 page book
(Rockport Publishers 12/13/2017)
(Quarry Books 12/13/2017)
(Rockport Publishers 12/13/2017)
(Fair Winds Press 12/13/2017)
(Urban Land Institute Awards Book 10/30/2008)
Design and produce 212 page book to highlight award winning sustainable development projects around the world
(Urban Land Institute 12/13/2017)

Marketing

(Experience Magazine 12/13/2017)
(Body & Soul Magazine 12/13/2017)
(Wellesley ABC Capital Campaign Brochure 12/13/2017)
Design, and direct, and produce a brochure to launch an endowment fund drive for a non-profit group.

Annual Reports

(Babson College 12/13/2017)
Design, art directed, and produced the business college's annual President's Report for 2006 and 2007
(MacDowell Colony 12/13/2017)
Designed the annual report for the would renowned MacDowell Colony, an artists' retreat in Southern New Hampshire.