Sarah Humphreys

Los Angeles, CA 90036 USA
Website: http://www.wirefox.biz
Contact

Professional Experience

As an exceptionally talented and versatile freelancer, I relish making dull subject matter gripping and everyday topics fabulous. Specializing in subjects ranging from building products to entertainment, I write and edit everything from highly technical feature articles to punchy sales copy -- always with client- and reader-pleasing results! www.wirefox.biz

Expertise

Copywriter
25 Years
Writer
27 Years
Editor
23 Years

Specialty

Entertainment
5 Years
Automotive
16 Years
Other, Specify
14 Years

Industries


Magazine - Trade magazines/publications (B2B)
28 Years
PR (firm) - Small to mid-sized corp. clients
25 Years
Newsletter - Trade
20 Years

Total Media Industry Experience

27 Years

Media Client List (# assignments last 2 yrs)

Fixed Ops magazine (10+), Fender Bender magazine (1-2), Storm Water Solutions magazine (1-2), Lodging magazine (1-2), ProSales magazine (3-5)

Corporate Client List (# assignments last 2 yrs)

aLine Media (10+), Alpine Pictures (10+), JM Eagle (10+), Star Guardians (10+), Summertime Entertainment (10+), Hyundai Motor America (6-10), Colliers International (10+)

Other Work History

editor, copywriter, marketing communications manager, publisher, corporate editor, senior writer, reporter, PR account manager.

Foreign Language Skills

Some French, Some Spanish

Computer Skills

Word, Excel

References

Testimonials: Sarah was the first consultant I've used on MediaBistro. I'm delighted that she hit the ground running with clear, concise writing and also added alot of value during the creative process. We've since worked on diverse campaigns together (including the high-tech and automotive sectors) and I'll continue to use Sarah as a trusted, responsive partner. Ellen M. Goldstein - President, Gazelle Marketing Inc. We were in a crunch to find a professional writer to finish up a very large corporate project. We went to Media Bistro to find one that would fit our needs, and one that would work well with people in our company. Sarah Humphreys was so easy to work with and so accommodating with all the last-minute changes. The project simply seems painless now. Sarah definitely put the finishing touches with her copy, to make the project a success! We look forward to working with her again. Leslie Yoshimura - Art Director, GUESS? Inc.

Awards

Two Awards from Food Industry Associations Executives: Best Trade Tabloid and Most Improved Publication, 1990.

Work Samples

Feature Story

Case-study feature story about company's product.
Feature story for PR client promoting its YouTube beauty gurus.
Feature story commissioned by manufacturer to highlight product's use on healthcare facility in San Francisco.

Newsletter

Quarterly publication for parts managers at Hyundai dealerships.
Quarterly newsletter for client that manufacturers steel framing, metal lath and construction accessories.

Corporate Publications

Launched publication for this association. Managed editorial, shot photos, sold advertising, directed layout and oversaw printing and production.
Publication insert in trade magazines.

Press Releases

Press release about new shopping website.
Press release for client.
Press release about cosmetics company.

Brochure

Fold-out marketing piece comparing plastic pipe to competing pipe materials.
Corporate brochure for consulting firm.

Direct Mail

Quick flyer for training service for housekeepers and nannies.
Mailer for an interior-design business.
Direct-mail piece to announce Web seminar on the topic of preventing food recalls. SoftBrands is a client produces ERP software for several industries, including food manufacturing.