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Macmillan

Rodrigo Corral Named Creative Director at Farrar, Straus and Giroux

Graphic designer Rodrigo Corral (pictured, via) has been named creative director at Macmillan’s Farrar, Straus and Giroux (FSG). According to Unbeige, Corral actually worked at FSG from 1996 to 2000 following his graduation from the School of Visual Arts.

Here’s more from Unbeige: “He begins in his new post early next month and will continue to run Rodrigo Corral Design, the nine-year-old studio behind such memorable book covers as those for James Frey‘s A Million Little Pieces, a shelf of Chuck Palahniuk novelsDebbie Millman‘s smashing How to Think Like a Great Graphic Designer, and Jay-Z‘s recent memoir-cum-lyrical codexDecoded.”

Rodrigo’s work has appeared in New York Magazine, The Atlantic, and The New York Times Book Review. His art has also been seen on books published by Simon & Schuster, Penguin Group (USA), and W.W. Norton.

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Jill Lamar Named EIC at Henry Holt

Barnes & Noble’s Discover Great New Writers program director Jill Lamar will serve as the next editor-in-chief at Henry Holt. She will start on March 14th.

Lamar has lead Barnes & Noble’s program since 1999. Her publishing career began at Dell, where she served as an associate editor in the 1990s.  She also worked as an acquisitions and project editor at BDD Audio–acquiring 100 titles a year.

Henry Holt publisher Stephen Rubin praised Lamar in a memo: “Given this diverse background and the current volatile marketplace, Jill’s often uncanny and savvy knowledge of what makes a book sell will, I believe, be brought to a higher level of fruition as she helps shape the Holt editorial profile, making us a major player in the publishing of literary and commercial books of both fiction and nonfiction.  Her warm and engaging personality and her can-do enthusiasm, combined with her publishing smarts, has impressed the publishing, agenting and book buying communities for more than a decade.”

Dr. Mohamed ElBaradei’s Book Release Moved to April

Metropolitan Books has moved up the publication date for Dr. Mohamed ElBaradei‘s book, The Age of Deception: Nuclear Diplomacy in Treacherous Times. The author has recently gained public attention for his public opposition to Egyptian President Hosni Mubarak.

The book will now come out on April 26th. Dr. ElBaradei signed with Macmillan’s Metropolitan Books last year. The Nobel Prize winner holds a Doctor of Juridical Science (J.S.D.) in international law from New York University’s School of Law.

Here’s more from the press release: “Originally scheduled for June 2011, the book is Dr. ElBaradei’ s account of his three terms as the director general of the U.N.’ s International Atomic Energy Agency, where he found himself at the heart of the world’ s most explosive conflicts. For his work toward nuclear non-proliferation and a secure future for the world, he was awarded the Nobel Peace Prize in 2005.”

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Dan Farley to Step Down from Macmillan Children’s

macmillan.jpgPresident and publisher of Macmillan Children’s Publishing Group, Dan Farley announced he will be stepping down from his current position.

Farley’s residence is officially California, but his job demands that he spend two weeks per month in New York. He wants to be west coast-based on a full-time basis. Farley’s exit will occur sometime in the next few months after a successor has been secured. Farley first came to Macmillan in 2008 at the Henry Holt imprint. He ascended to publisher before moving to Macmillan Children’s in 2009.

Farley’s memo said: “We’ve determined that my new plans would not mesh with the business needs of the Group…With publishing programs and operations performing effectively, with consolidation richly underway, with smart and well-thought-out strategic planning poised to be implemented, and with our talented and collaborative staff, this seems a positive time to proverbially pass the baton.” (Via Publishers Weekly)

Jimmy Carter’s Embargoed White House Diary Leaked Briefly on Google Books

9780374280994.jpgThe Washington Post reported today that a Google Books entry accidentally broke the embargo on Jimmy Carter‘s upcoming release, White House Diary. While Google has since removed the preview, the first 50 pages of White House Diary were available briefly as a Google Books preview ahead of its September 20th publication date.

Like many political memoirs, the publisher won’t send advance copies of the book until its release date. While publications regularly buck these embargoes, the Google Books excerpt made a scoop for the newspaper.

White House Diary editor and Macmillan executive vice president John Sterling offered this comment: “We consider this the sort of glitch that is bound to happen occasionally given the technical complexities involved in coordinating the publication of books in both physical and electronic form.”

Macmillan Saves Ending for Used Book Customer

macmillan.jpgThe brand spanking new Publishers Weekly blog PWxyz shared a cheery story about Macmillan today.

According to an anonymous Consumerist reader, the major publisher send a new copy of Mars Life by Ben Bova to one customer who bought a used copy of the book with 30 missing pages. What do you think? Should publishers salvage more used copies to earn readers?

Here’s more from Consumerist: “It’s a hardcover copy of the book I bought at a Salvation Army thrift store for a dollar. The book isn’t damaged, it just looks like the pages were never put into the binding. I went to the website listed inside the cover and sent them a message about it, including telling them I bought it used at a thrift store. Someone replied the next business day asking for my address so they can send a new copy!”

Macmillan CEO John Sargent Speaks Out About eBook Pricing and Libraries

macmillan.jpgMacmillan CEO John Sargent continued to address readers’ comments on his new blog today. The post comes on the heels of some controversial comments Sargent made about libraries and eBooks.

Here are his thoughts on pricing, from his blog: “We believe at first release an e book is worth more and people will pay more for it. Over time it will become worth less as demand tapers. However, some digital books will retain their value over time just like print books. Some will increase their value over time (many physical books are now only available as trade paperbacks, after they have been out in the cheaper mass market formats). So our digital pricing will vary to reflect the value of the book at the time. But in general, our plan is to price books below ten dollars after there initial sales demand slows (usually within a year).”

Following a highly publicized spat with Amazon over pricing, the CEO addressed eBook pricing directly. Under the publisher’s new agency model, he had these general prices for eBook editions: new hardcover releases will range between $14.99 and $12.99; hardcover New York Times bestseller-listed books will be $12.99 or below; and new paperbacks will range between $9.99 and $6.99.

Thoughts?

Liz Edelstein Appointed Digital Content & Marketing Manager at Macmillan Audio

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Liz Edelstein has been named the new digital content & marketing manager at Macmillan Audio.

Edelstein once served as senior program manager at America Online/Netscape Communications and earned an MBA from The Anderson School at UCLA.

Here’s more from the release: “Most recently, Edelstein worked as an Online Book Marketing Specialist, designing and developing social media strategies and online promotions for a variety of authors. Under a pseudonym, Edelstein is also a published author of twelve romance/science fiction novels.”

Macmillan CEO Responds to Blog Comments

macmillan.jpgYesterday Macmillan CEO John Sargent opened a blog where he addressed eBook pricing directly. Under the publisher’s new agency model, he had these general prices for eBook editions: new hardcover releases will range between $14.99 and $12.99; hardcover New York Times bestseller-listed books will be $12.99 or below; and new paperbacks will range between $9.99 and $6.99.

When Dear Author editor Jane Litte asked about eBook pricing, the CEO wrote back personally: “Hi Jane. The high mass market pricing is a legacy of the old model. Under the agency model trade paperbacks will be $9.99 and lower. Mass markets will probably be at the price of the physical book or lower. We may do some experimenting on price here since digtal will be paperback format agnostic. Some books exsist in both formats…”

Nevertheless, it soon appeared that answering comments could become a full-time job for the CEO. As the responses to his posts climbed past fifty, Sargent typed: “Thanks for the comments. I’ll get back to you as time allows. I’ll also try to gather groups of questions that indicate I have not been clear enough and answer them in my next post.”

What do you think? Read more responses to the post after the jump.

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Macmillan CEO John Sargent Blogs about Agency Model and eBook Pricing

macmillan.jpgIn a rare blog appearance, Macmillan CEO John Sargent wrote a short essay about the publisher’s transition to an agency model and eBook pricing.

Here’s an excerpt: “In the ink-on-paper world we publish new books in different formats (hardcover, trade paperback, and mass market paperback) at prices that generally range from $35.00 to $5.99. In the digital world we will price each book individually as we do today. Generally e-book editions of hardcover new releases will be priced between $14.99 and $12.99; a few books will be priced higher and lower. This is a tremendous discount from the price of the printed hardcover books, which generally range from $28.00 to $24.00. E-book editions of New York Times hardcover bestsellers will be priced at $12.99 or lower while they are on the printed list. E-book editions of paperback new releases will be generally priced between $9.99 and $6.99.”

In February, Macmillan engaged in a week-long standoff with Amazon (AMZN) over the future of eBook pricing. The online bookseller temporarily removed buy direct buttons from Macmillan titles. (Via Pablo Defendini)

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