4P Consulting Inc
Marketing Specialist I
Location- Birmingham, AL
Contract- 1 Month Position Summary
The
Marketing Specialist I
supports the execution of marketing initiatives by leveraging strong communication skills, basic project coordination experience, and an understanding of customer-centric strategies. This role requires collaboration across teams and a focus on enhancing
customer journeys ,
engagement , and
user experience
through foundational marketing knowledge and tools. Key Responsibilities Support
marketing and customer experience initiatives
through administrative, research, and coordination tasks. Create, edit, and manage content and materials using
Microsoft Office Suite
(Teams, Word, PowerPoint, Excel, Outlook). Participate in the development of customer-focused materials by applying knowledge of
customer journeys ,
buyer personas , and
engagement strategies . Collaborate with team members via
Microsoft Teams
to assist in planning and presenting marketing initiatives. Assist with usability and experience design efforts as part of improving customer interaction and satisfaction. Contribute to tracking and reporting on
customer engagement and satisfaction metrics . Required Qualifications Intermediate proficiency
in
Microsoft Office Suite
(Teams, Excel, Word, PowerPoint, Outlook) Strong communication and presentation skills , in both in-person and virtual settings Foundational understanding of
customer journeys ,
buyer's journeys , or
personas Preferred Qualifications Prior experience in the
utilities industry 1 year
of experience in
project management 2 years
in
technology customer support
or
customer service 3 years
in
usability
or
customer experience design Foundational knowledge of
Account-Based Marketing (ABM) Working understanding of
B2B customer engagement
and
satisfaction metrics
Location- Birmingham, AL
Contract- 1 Month Position Summary
The
Marketing Specialist I
supports the execution of marketing initiatives by leveraging strong communication skills, basic project coordination experience, and an understanding of customer-centric strategies. This role requires collaboration across teams and a focus on enhancing
customer journeys ,
engagement , and
user experience
through foundational marketing knowledge and tools. Key Responsibilities Support
marketing and customer experience initiatives
through administrative, research, and coordination tasks. Create, edit, and manage content and materials using
Microsoft Office Suite
(Teams, Word, PowerPoint, Excel, Outlook). Participate in the development of customer-focused materials by applying knowledge of
customer journeys ,
buyer personas , and
engagement strategies . Collaborate with team members via
Microsoft Teams
to assist in planning and presenting marketing initiatives. Assist with usability and experience design efforts as part of improving customer interaction and satisfaction. Contribute to tracking and reporting on
customer engagement and satisfaction metrics . Required Qualifications Intermediate proficiency
in
Microsoft Office Suite
(Teams, Excel, Word, PowerPoint, Outlook) Strong communication and presentation skills , in both in-person and virtual settings Foundational understanding of
customer journeys ,
buyer's journeys , or
personas Preferred Qualifications Prior experience in the
utilities industry 1 year
of experience in
project management 2 years
in
technology customer support
or
customer service 3 years
in
usability
or
customer experience design Foundational knowledge of
Account-Based Marketing (ABM) Working understanding of
B2B customer engagement
and
satisfaction metrics