Digital Marketing Coordinator

Get AI-powered advice on this job and more exclusive features. Eckard Enterprises is seeking a Digital Marketing Coordinator to join our dynamic marketing team. This role is designed for a highly organized, detail-oriented individual with a passion for digital marketing communications, and visual storytelling. The Digital Marketing Coordinator will play a critical role on the team supporting content execution across various channels and platforms, including digital, email, web, and video, while organizing and maintaining digital content libraries. The Digital Marketing Coordinator will also be responsible for developing new and leveraging existing content to help the team manage email campaigns, produce content of social media, and draft new web content. Additionally, they will work with the team to help develop and execute comprehensive digital marketing strategies to consistently outperform competitors and achieve business objectives. They will measure the ROI of digital initiatives, set S.M.A.R.T goals, and generate reports on digital marketing metrics and forecasting as required. The Right Fit Our company culture is fast paced, solution oriented, and highly motivated on delivering results. We are willing to go the extra mile as required to ensure that tasks are completed to a high standard. It is beneficial to be a self-starter and quick learner who is adaptable to new situations and processes, who is willing to learn, take feedback, ask questions, and seek help where necessary. There are plenty of opportunities to be a team player and collaborating with employees across company and departments. Must be able to deliver solutions to discovered problems and be able to work independently while consistently and reliably providing deliverables. Key Responsibilities Collaborate with departments to create new digital content, including email campaigns, blog posts, and landing pages pages. Develop and deliver email campaigns in coordination with the marketing team Format and finalize presentation decks (PowerPoint, Keynote) for events, webinars, and sales materials Upload and organize video content on platforms such as YouTube and Vimeo, including proper tagging, thumbnails, and descriptions Assist in organizing, maintaining, and tagging digital assets within internal libraries (photos, logos, presentations, etc.) Collaborate with the Social Media Coordinator and Events Team to ensure content is timely and consistent Monitor YouTube channel and video performance metrics and generate basic reporting Support the development of internal tools like presentation templates, email footers, or branded marketing collateral Juggle multiple rapid fire project requests with tight timelines while keeping a proactive and solution-oriented attitude Personalize digital marketing campaigns to make users feel individually addressed. Provide exemplary content management and design capabilities. Share skills and learn from others on the team. Qualifications -

We Value Personality & Experience. We Also Have These Skills In Mind To Make The Above Work: Bachelors degree in Marketing, Communications, Media, or a related field Proven experience in digital marketing, marketing coordinator, content marketer, or similar role, preferably in the financial services or investment industry Strong working knowledge of digital marketing best practices, basic coding skills, brand development, creative processes, as well as new platforms and emerging technologies Proficiency in Microsoft Office and Adobe Creative Suite is a plus Experience or familiarity with email marketing platforms (e.g., Hubspot, ActiveCampaign, Mailchimp, or similar) SEO (on-site and off-site) & SEM knowledge Experience in WordPress & WooCommerce Familiarity with social media channels, primarily LinkedIn, Facebook, and X and an understanding of their strategic importance to the digital marketing mix Superior written and communication skills A sharp eye for design consistency, formatting, and highly engaging content Ability to work independently and collaborate across departments A willingness to grow, ask questions, and take ownership of projects Self-starter mentality with the ability to turn thoughts into action and make ideas a reality. Seniority level

Seniority level

Entry level Employment type

Employment type

Full-time Job function

Job function

Marketing, Public Relations, and Writing/Editing Industries

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