Senior Designer| Hybrid in Charlotte | Marketing Agency
Crafted is seeking a visionary Senior Designer to join our expanding in-office team (hybrid schedule in Charlotte, NC). This talented creative specializes in visual communications for social media, digital demand generation, nurture campaigns, landing pages, and motion graphics. The ideal candidate stays ahead of the latest social trends, creating engaging and on-brand content that resonates across diverse audiences. You will work closely with the Associate Creative Director from project kickoff to final delivery, ensuring brand consistency, visual freshness, and high-quality execution even within a high-volume social environment. Success will be measured by well-crafted work, efficient teamwork, and meeting aggressive campaign timelines.
DUTIES & RESPONSIBILITIES
Report to the Associate Creative Director and project stakeholders.
Effectively communicate ideas and present work within the agency.
Manage a high volume of social campaign posts, ensuring each aligns with current brand guidelines, is visually impactful, and optimized for platform-specific performance.
Collaborate on multiple social brand campaigns simultaneously, balancing quality and quantity.
Provide estimates on hours and timelines for project delivery.
Accept constructive criticism and adapt designs accordingly.
Conduct ongoing research on social media trends, platform updates, and emerging visual styles.
Update templates and libraries as needed.
Incorporate motion design into social content—animations, GIFs, and short-form videos—that boost engagement and storytelling.
REQUIREMENTS
5+ years of creative experience, ideally within an agency environment.
Proven ability to produce digital design, including static and motion visuals.
Highly proficient in Figma, from design to organization.
Proficient in Adobe Creative Suite (Photoshop, InDesign, Illustrator, After Effects).
Typography and layout design skills.
A strong digital portfolio demonstrating social content, motion graphics, and trend-aware work.
Deep understanding of social media, platform specifications, and best practices.
Experience in motion design, animation, editing, and producing content optimized for social platforms.
Familiarity with AI-assisted design tools.
Creative thinker capable of bringing fresh, trend-relevant ideas to life.
Design degree or similar creative/design education.
Excellent communication skills, able to present ideas and adapt to fast-moving social media environments.
Self-managed with a collaborative mindset, capable of juggling multiple projects under tight deadlines.
A plus: understanding of UI/UX design best practices.
A plus: familiarity with Metricool, Hootsuite, and Hubspot platforms.
A plus: photo/video art direction for social first content.
AGENCY OPPORTUNITIES
Growth from this position could lead to Art Director / Digital Art Director
BENEFITS
Competitive Compensation
Dedicated workspace and tools
Wide range of graphic design projects
Receive guidance and feedback from successful graphic design and ad agency professionals
Attend weekly meetings and participate in networking events and trainings
PERSONAL ATTRIBUTES & SKILLS
Team player who works well collaboratively and is quick to credit others
Positive attitude with humility and a sense of humor
Strong results-oriented focus for clients
Effective time management skills and the ability to multitask
Calm under pressure
Strong intellectual curiosity and high attention to detail
WHAT WE OFFER
Be part of a team that likes to have fun and is focused on quality work and performance
Competitive salary, health insurance, disability, 401k + match and profit sharing
Paid time off for holidays, vacation, sick or personal time
COMPANY CULTURE
At Crafted we create, tinker, refine and collaborate. We respect the unique, the authentic and the well-made. This is the purpose in everything we do.
#J-18808-Ljbffr
En Español: Senior Designer Designer Hybrid en Charlotte, Agencia de Marketing Crafted está buscando un diseñador senior visionario para unirse a nuestro equipo en expansión en la oficina (horario híbrido de Charlotte, NC). Este talentoso creativo se especializa en comunicaciones visuales para las redes sociales, generación de demanda digital, campañas de fomento, páginas de destino y gráficos de movimiento. El candidato ideal se mantiene al frente de las últimas tendencias sociales, creando contenido atractivo y dentro de la marca que resuene a través de diferentes audiencias. Trabajará estrechamente con el director creativo asociado desde el inicio del proyecto hasta la entrega final, asegurando la consistencia de marca, la frescura visual y la ejecución de alta calidad incluso dentro de un entorno social de alto volumen. El éxito se medirá por un trabajo bien elaborado, trabajo en equipo eficiente y cumplir con cronogramas de campaña agresivos simultáneamente. DUTIES & RESPONSIBILITIES Informar sobre las horas y plazos de Adobe Creative Director y las partes interesadas del proyecto. Comunicar eficazmente las ideas y presentar el trabajo dentro de la agencia. Gestionar un alto volumen de publicaciones de campañas sociales, asegurando que cada una se alinee con las pautas actuales de la marca, sea visualmente impactante y optimizada para el rendimiento específico de la plataforma. Colaborar en múltiples campaña de marca social al mismo tiempo, equilibrando la calidad y la cantidad. Proporcionar estimaciones sobre las jornadas y los plazos del proyecto de Adobe UI. Acceptar críticas constructivas y adaptar los diseños en consecuencia. Realizar investigaciones continuas sobre las tendencias de los medios sociales, las actualizaciones de las plataformas y los estilos emergentes. Actualizar las plantillas y las mejores prácticas de desarrollo de las redes sociales. Incorporar las mejores habilidades de trabajo a través de plataformas de diseño de imágenes, GIFs y imágenes digitales, así como la capacidad de diseñar y el diseño gráfico, además de desarrollar una mejor experiencia en la organización de contenidos y de la imagen y la creación de contenido en línea social. Respetamos lo único, lo auténtico y lo bien hecho. Ese es el propósito de todo lo que hacemos. #J-18808-Ljbffr