Planet Pharma
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Sr Marketing Systems Analyst
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Planet Pharma 1 week ago Be among the first 25 applicants Join to apply for the
Sr Marketing Systems Analyst
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Planet Pharma Job Description Target Pay Rate: $42.50 - $53.25/hr; salary will be commensurate with experience The Sr. Marketing Systems Analyst will support the customer data platform utilization, maintenance, and enhancements. This role is a subject matter expert of the CDP platform, developing, deploying, and training to drive best practice usage and meet business objectives. The role also supports marketing automation system capabilities and enhancements to enable user utilization and meet business objectives. The Sr. Marketing Systems Analyst executes complex platform enhancements, automated marketing programs, and supports development and execution of other marketing projects that support data management, lead workflow, lead nurturing, and database integrity. Understanding how effective campaigns generate interest and convert prospects into qualified leads is essential. Tasks and Responsibilities: Passionate about technology, detail-oriented, creative in solution development, and capable of execution. Good understanding of customer data platforms and related technologies such as data management platforms, marketing automation tools, and data lakes. Develop enhancement requirements based on user requests for Salesforce Data Cloud, Pardot, and SFDC CRM. Assess the impact of new requirements on Salesforce Data Cloud and related systems. Participate in system enhancements, integrations, testing, data migrations, and system design. Deep dive into metrics and data to diagnose problems or evaluate solutions. Manage project ambiguity, complexity, and interdependencies across global teams. Work effectively in a fast-paced environment with a positive attitude. Collaborate with business leadership and teams with empathy and problem-solving skills. Translate business outcomes into technical requirements and solutions. Manage technology projects from requirements to training. Build relationships with business and development partners across functions.
Preferred Educational Background: Bachelors degree required.
Preferred Experiential Background: 4-5+ years Salesforce administration experience. 3-4+ years Salesforce Data Cloud CDP system administration; Salesforce Data Cloud certification preferred. 3-4+ years Pardot Marketing Automation system administration; Pardot certification preferred. 3-4+ years Salesforce Marketing Cloud experience. Attention to detail and accuracy. Proactive, creative, analytical, problem-solving, and adaptable. Understanding of sales funnel dynamics and digital marketing impacts. Excellent communication and interpersonal skills. Self-motivated and able to seek guidance when needed. Comfortable in a fast-paced environment with shifting strategies. Knowledge of HTML, CSS, APIs, JavaScript, query strings is a plus.
The Planet Group of Companies is an equal opportunity employer, committed to diversity and inclusion. Seniority level Not Applicable
Employment type
Full-time
Job function
Other
Industries
Staffing and Recruiting
#J-18808-Ljbffr
Sr Marketing Systems Analyst
role at
Planet Pharma 1 week ago Be among the first 25 applicants Join to apply for the
Sr Marketing Systems Analyst
role at
Planet Pharma Job Description Target Pay Rate: $42.50 - $53.25/hr; salary will be commensurate with experience The Sr. Marketing Systems Analyst will support the customer data platform utilization, maintenance, and enhancements. This role is a subject matter expert of the CDP platform, developing, deploying, and training to drive best practice usage and meet business objectives. The role also supports marketing automation system capabilities and enhancements to enable user utilization and meet business objectives. The Sr. Marketing Systems Analyst executes complex platform enhancements, automated marketing programs, and supports development and execution of other marketing projects that support data management, lead workflow, lead nurturing, and database integrity. Understanding how effective campaigns generate interest and convert prospects into qualified leads is essential. Tasks and Responsibilities: Passionate about technology, detail-oriented, creative in solution development, and capable of execution. Good understanding of customer data platforms and related technologies such as data management platforms, marketing automation tools, and data lakes. Develop enhancement requirements based on user requests for Salesforce Data Cloud, Pardot, and SFDC CRM. Assess the impact of new requirements on Salesforce Data Cloud and related systems. Participate in system enhancements, integrations, testing, data migrations, and system design. Deep dive into metrics and data to diagnose problems or evaluate solutions. Manage project ambiguity, complexity, and interdependencies across global teams. Work effectively in a fast-paced environment with a positive attitude. Collaborate with business leadership and teams with empathy and problem-solving skills. Translate business outcomes into technical requirements and solutions. Manage technology projects from requirements to training. Build relationships with business and development partners across functions.
Preferred Educational Background: Bachelors degree required.
Preferred Experiential Background: 4-5+ years Salesforce administration experience. 3-4+ years Salesforce Data Cloud CDP system administration; Salesforce Data Cloud certification preferred. 3-4+ years Pardot Marketing Automation system administration; Pardot certification preferred. 3-4+ years Salesforce Marketing Cloud experience. Attention to detail and accuracy. Proactive, creative, analytical, problem-solving, and adaptable. Understanding of sales funnel dynamics and digital marketing impacts. Excellent communication and interpersonal skills. Self-motivated and able to seek guidance when needed. Comfortable in a fast-paced environment with shifting strategies. Knowledge of HTML, CSS, APIs, JavaScript, query strings is a plus.
The Planet Group of Companies is an equal opportunity employer, committed to diversity and inclusion. Seniority level Not Applicable
Employment type
Full-time
Job function
Other
Industries
Staffing and Recruiting
#J-18808-Ljbffr