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Jobs for Lebanon

Digital Marketing Specialist Job at Jobs for Lebanon in Los Angeles

Jobs for Lebanon, Los Angeles, CA, US

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Job Description

Job Description
Company Description

GW Apps is a California-based B2B software company offering an advanced No-Code platform that enables businesses to build custom web applications and digitize processes rapidly—delivering up to 80% savings compared to traditional development methods. We serve customers globally, with a strong focus on the US, Europe and Latin America.

Job Description

We’re looking for a results-driven Digital Marketing Specialist to support our Sales and Marketing team in customer acquisition and brand awareness initiatives. This role is ideal for a creative and analytical individual who is comfortable wearing multiple hats in a fast-paced SaaS environment. You’ll lead and support various marketing efforts—from content creation and lead generation to campaign execution and performance tracking.

 

Key Responsibilities

Campaign Development & Execution

  • Plan, build, and execute email marketing campaigns for lead generation and customer engagement

  • Develop and manage demand generation campaigns targeted at specific regions (US, Europe, LATAM)

  • Help manage paid media and SEO/SEM initiatives, including keyword analysis and ad optimization

Content & Communication

  • Write and design marketing content including blogs, newsletters, whitepapers, and case studies

  • Assist in website content development and updates (WordPress proficiency required)

  • Create social media content calendars and execute campaigns to increase brand visibility

Analytics & Reporting

  • Track, analyze, and report on marketing campaign performance using Google Analytics and other tools

  • Provide insights and recommendations to optimize marketing ROI

Support & Collaboration

  • Support general marketing operations and administrative tasks

Qualifications

  • 2+ years of experience in digital marketing, preferably in B2B or SaaS environments

  • Bachelor’s degree in Marketing, Business, Communications, or related field

  • Strong verbal and written English communication skills

  • Proficiency in WordPress, Google Analytics, and basic SEO tools

  • Experience managing social media for business (LinkedIn, Facebook, Twitter)

  • Graphic design skills (Canva, Adobe suite, or similar)

  • Ability to work remotely and overlap 3-4 hours/day with US Pacific time zone



Additional Information

To apply, please submit your resume, cover letter, and transcript to jobs@gwapps.com. In your application, indicate your current employment status and availability.

All your information will be kept confidential according to EEO guidelines.