CBS News and Stations is hiring: SEO Analyst in New York

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The SEO Analyst will apply effective SEO strategies to ensure we attract and engage our target audience and convert visitors into customers for our portfolio of sites. This role will work primarily with our News sites.

Successful candidates will have proven success working with, and optimizing, multiple sites.

Primary Responsibilities:

• Perform day-to-day SEO operations including keyword research, on page auditing, and technical auditing
• Continually audit and, working with the News SEO Director and editorial teams, creatively adjust content strategy to maximize quality, converting traffic
• Use SEO tools effectively to identify opportunities
• Monitor SEO performance against agreed upon KPIs
• Provide reports to demonstrate success of SEO strategies
• Collaborate with internal teams – Product, Editorial, etc. to improve effectiveness of SEO tactics
• Stay up-to-date on SEO industry trends/news, especially the impact of AI on search, and how best to prepare for and generate traffic within AI on and off Google
  
  

Basic Qualifications:

• 4+ years of experience within an SEO role
• Strong knowledge of SEO standard processes, search engine algorithms, and SEO tools
• Experience working with SEO tools - crawlers, GSC, competitive analysis, keyword tools, etc
• Excellent verbal and written communication skills
• Ideally, experience with news SEO – Google News / Discover / Bing News
• Experience with App store / Google Play Store optimization a plus
• Ability to work collaboratively with cross-functional teams
  
  

Paramount / CBS boilerplate goes here

CBS Studios is one of the industry’s leading suppliers of programming with more than 70 series currently in production across broadcast and cable networks, streaming services and other emerging platforms.

The Studio’s expansive portfolio spans a diverse slate of commercially successful and critically acclaimed scripted programming, genre-defining franchises including the ever-growing “Star Trek” universe, award-winning late night and daytime talk shows, and an extensive library of iconic intellectual property.

Additional Information

Hiring Salary Range: $63,000.00 - 84,000.00.

The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education.

Paramount is an equal opportunity employer (EOE) including disability/vet.

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Entertainment

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