Sentry
Bad software is everywhere, and were tired of it. Sentry is on a mission to help developers write better software faster so we can get back to enjoying technology.
With more than $217 million in funding and 100,000+ organizations that believe were on to something, we're building performance and error monitoring tools that help companies like Disney, Microsoft, and Atlassian spend less time fixing bugs and more time building products.
Sentry embraces a hybrid work model, with Mondays, Tuesdays, and Thursdays set as in-office anchor days to encourage meaningful collaboration. If you like to selfishly build things that make your digital life better, come help us build the next generation of software monitoring tools.
As the Product Marketing Manager for AI, youll own the go-to-market strategy for both Sentrys AI-powered products and our rapidly growing AI customer base. That includes shaping how we bring products like Seerour AI observability and agent debugging solutionto market, while also helping Sentry become the default choice for teams building, deploying, and debugging AI systems.
Youll work cross-functionally to define the strategy, messaging, and campaigns that land with developers working on everything from LLM-powered features to production-scale agent workflows. This role is about helping Sentry own the AI categoryboth as a product
and
a platform. In this role you will
Lead the product marketing strategy for Seer, Sentrys AI observability and agent debugging toolhelping developers understand, test, and trust what their AI agents are doing. Drive adoption of Sentrys AI-powered features, from issue triage and summaries to suggestions and code fixes Build campaigns and content for AI-native teamsstartups shipping new LLM products, platform teams scaling agent infrastructure, and engineers responsible for reliability in AI-driven apps. Be the voice of the AI builder. Understand how and where their systems fail, and how Sentry can helpfrom fine-tuning through debugging in production. Craft sharp, technically accurate messaging that speaks to developers, ML engineers, and platform teamsgrounded in real-world pain, not fluff. Ride shotgun with Sales Engineers and Solutions Architects to develop enablement, playbooks, and content that help teams adopt Seer and understand why agent observability even matters. Youll love this job if you
Get the word out. Plan and coordinate launches for Seer and other AI features across multiple channels, making Sentry impossible to ignore in the AI observability space. Write the rest of the story. Consider a launch Chapter 1. Continue the momentum with use-case content, customer stories, and lifecycle campaigns that drive usage and expansion. Dust off your crystal ball and keep a third eye on agent frameworks, LLM development trends, and AI tooling gaps. Use those insights to influence roadmap, messaging, and market position. Play well cross-functionally. Get cozy with PMs, EMs, Biz Ops, Sales, and Customer Success to align on product priorities and create feedback loops that keep us close to what AI teams really need. Qualifications
5+ years in product marketing with a proven track record of launching and growing technical products. Developer relations or community experience is a plus. Experience marketing to software engineers or machine learning teams. Familiarity with agents, LLM stacks, or AI/ML workflows is a strong bonus. Ability to distill complexity into clear messaging, prioritize effectively, and drive projects from zero to launch. Stellar written and verbal communication skills. A pinch of snark, sass, and humor. 2 cups of flexibility. A heaping serving of ambition wrapped in fondant of humility.' The base salary range (or hourly wage range, if applicable) that Sentry reasonably expects to pay for this position is $150,000 to $190,000. A successful candidates actual base salary (or hourly wage) amount will be determined by a variety of relevant factors including, without limitation, the candidates work location, education, work and other relevant experience, skills, and job-related knowledge. A successful candidate will be eligible to participate in Sentrys employee benefit plans/programs applicable to the candidates position (including incentive compensation, equity grants, paid time off, and group health insurance coverage). See Sentry Benefits for more details about the Companys benefit plans/programs. Equal Opportunity at Sentry
Sentry is committed to providing equal employment opportunities to its employees and candidates for employment regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or other legally-protected characteristic. This commitment includes the provision of reasonable accommodations to employees and candidates for employment with physical or mental disabilities who require such accommodations in order to (a) perform the essential functions of their jobs, or (b) seek employment with Sentry. We strive to build a diverse team, with an inclusive culture where every teammate can thrive. Sentry is an open-source company because we believe that everyone, everywhere, should have the ability and tools to make great software. Software should be accessible. That starts with making our industry accessible. #J-18808-Ljbffr
and
a platform. In this role you will
Lead the product marketing strategy for Seer, Sentrys AI observability and agent debugging toolhelping developers understand, test, and trust what their AI agents are doing. Drive adoption of Sentrys AI-powered features, from issue triage and summaries to suggestions and code fixes Build campaigns and content for AI-native teamsstartups shipping new LLM products, platform teams scaling agent infrastructure, and engineers responsible for reliability in AI-driven apps. Be the voice of the AI builder. Understand how and where their systems fail, and how Sentry can helpfrom fine-tuning through debugging in production. Craft sharp, technically accurate messaging that speaks to developers, ML engineers, and platform teamsgrounded in real-world pain, not fluff. Ride shotgun with Sales Engineers and Solutions Architects to develop enablement, playbooks, and content that help teams adopt Seer and understand why agent observability even matters. Youll love this job if you
Get the word out. Plan and coordinate launches for Seer and other AI features across multiple channels, making Sentry impossible to ignore in the AI observability space. Write the rest of the story. Consider a launch Chapter 1. Continue the momentum with use-case content, customer stories, and lifecycle campaigns that drive usage and expansion. Dust off your crystal ball and keep a third eye on agent frameworks, LLM development trends, and AI tooling gaps. Use those insights to influence roadmap, messaging, and market position. Play well cross-functionally. Get cozy with PMs, EMs, Biz Ops, Sales, and Customer Success to align on product priorities and create feedback loops that keep us close to what AI teams really need. Qualifications
5+ years in product marketing with a proven track record of launching and growing technical products. Developer relations or community experience is a plus. Experience marketing to software engineers or machine learning teams. Familiarity with agents, LLM stacks, or AI/ML workflows is a strong bonus. Ability to distill complexity into clear messaging, prioritize effectively, and drive projects from zero to launch. Stellar written and verbal communication skills. A pinch of snark, sass, and humor. 2 cups of flexibility. A heaping serving of ambition wrapped in fondant of humility.' The base salary range (or hourly wage range, if applicable) that Sentry reasonably expects to pay for this position is $150,000 to $190,000. A successful candidates actual base salary (or hourly wage) amount will be determined by a variety of relevant factors including, without limitation, the candidates work location, education, work and other relevant experience, skills, and job-related knowledge. A successful candidate will be eligible to participate in Sentrys employee benefit plans/programs applicable to the candidates position (including incentive compensation, equity grants, paid time off, and group health insurance coverage). See Sentry Benefits for more details about the Companys benefit plans/programs. Equal Opportunity at Sentry
Sentry is committed to providing equal employment opportunities to its employees and candidates for employment regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or other legally-protected characteristic. This commitment includes the provision of reasonable accommodations to employees and candidates for employment with physical or mental disabilities who require such accommodations in order to (a) perform the essential functions of their jobs, or (b) seek employment with Sentry. We strive to build a diverse team, with an inclusive culture where every teammate can thrive. Sentry is an open-source company because we believe that everyone, everywhere, should have the ability and tools to make great software. Software should be accessible. That starts with making our industry accessible. #J-18808-Ljbffr