Director Of Marketing Home Health Job at Medical Services of America in Frederic
Medical Services of America, Fredericksburg, VA, US
Lead with Purpose. Grow with Impact.
Director of Marketing – Home Health | Fredericksburg, VA
Employment Type: Full-Time
At Medi Home Health Agency , a division of Medical Services of America , we believe that strong relationships and strategic outreach are at the heart of delivering exceptional home health care. We’re currently seeking a driven and experienced Full-Time Director of Marketing to lead sales and marketing efforts across our Virginia service areas, including Fredericksburg, Richmond, and Charlottesville, VA.
As Director of Marketing, you’ll play a key leadership role in growing referral partnerships, mentoring the sales team, and shaping strategies that drive patient-centered care and agency success.
What You’ll Do:
- Drive growth by managing all sales and marketing activities within your assigned territory.
- Identify new referral sources and maintain strong relationships with existing accounts.
- Lead and support Patient Care Coordinators (PCCs) and Account Executives (AEs) in developing provider relationships and understanding Medicare guidelines.
- Facilitate regular meetings with your team and the Administrator to align strategies and goals.
- Train, assess, and mentor new and current marketing team members.
- Monitor industry trends and policy updates and communicate changes to staff.
- Analyze the competitive landscape and submit annual market reports.
- Conduct orientation and ongoing education for new sales hires.
- Utilize company’s targeted sales programs to drive success.
What You Bring:
- Bachelor’s degree from an accredited college or university (preferred).
- 3–5 years of healthcare sales experience (preferably in the local market).
- Knowledge of sales strategies and the needs of physicians, hospitals, SNFs, and discharge planners.
- Strong interpersonal, communication, organizational, and presentation skills.
- A results-driven mindset and a passion for team leadership.
- Willingness to travel within the assigned territory.
Why Choose MSA?
At MSA, we understand that exceptional leadership starts with empowered professionals. We offer a competitive compensation package and full suite of benefits to support your success:
- Generous Paid Time Off
- Medical, Dental & Vision Insurance
- Company-Paid Life Insurance
- Additional Voluntary Benefits (STD, LTD, Accident & Sickness, etc.)
- 401(k) with Company Match
- Profit Sharing Program
- Career Advancement Opportunities
- Supportive, Team-Oriented Environment
Make an impact in your community and your career.
Visit us online at:
Medical Services of America is proud to be an Equal Opportunity Employer.