Public Relations Coordinator Job at Marketing Consultancy Lab in New Orleans

Job Title: Public Relations Coordinator

Location: New Orleans, LA
Job Type: Full-Time

Note On-campus work in New Orleans, LA
Job Summary

We are seeking a dynamic and proactive Public Relations Coordinator to join our team and play a key role in shaping and maintaining our brand's voice. This position requires an individual with a passion for communication and a knack for storytelling, as you will be responsible for developing and executing PR strategies that enhance our reputation and connect us with our target audience.
Key Responsibilities

• Develop and implement public relations strategies to enhance brand visibility.
• Draft and distribute press releases, media kits, and other communication materials.
• Manage day-to-day media inquiries and act as a liaison between the organization and the media.
• Coordinate and support PR events, including press conferences and promotional activities.
• Monitor media coverage and industry trends, providing analysis and reporting to the team.
• Build and maintain relationships with local, national, and industry-specific media contacts.

Qualifications

• Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
• 2+ years of experience in public relations or communications, preferably in a corporate setting.
• Strong writing and editing skills, with experience in crafting press materials.
• Excellent verbal communication skills with the ability to engage with media representatives.
• Proficiency in social media platforms and digital communication tools.
• Strong organizational skills and the ability to manage multiple projects simultaneously.