Headway - Design & Development
Headway - Design & Development is hiring: Creative Director in New York
Headway - Design & Development, New York, NY, US, 10261
Join to apply for the Creative Director role at Headway
Join to apply for the Creative Director role at Headway
Headways mission is a big one to build a new mental health care system everyone can access. Weve built technology that helps people find great therapists with the first software-enabled national network of providers accepting insurance.
1 in 4 people in the US have a treatable mental health condition, but the majority of providers dont accept insurance, making therapy too expensive for most people. Headway is building a new mental healthcare system that everyone can access by making it easy for therapists to accept insurance and scale their practice.
Headway was founded in 2019. Since then, weve grown into a diverse, national network of over 45,000 mental healthcare providers across all 50 states who run their practice on our software and have served over 1 million patients. Were a Series D company with over $325m in funding from a16z (Andreessen Horowitz), Accel, GV (formerly Google Ventures), Spark Capital, Thrive Capital, Forerunner Ventures and Health Care Service Corporation.
We want your time here to be the most meaningful experience of your career. Join us, and help change mental healthcare for the better.
About The Role
As Creative Director at Headway, you'll lead our mission to transform how people think about and access mental healthcare through powerful brand storytelling and high-performing growth campaigns. This is a leadership role where you'll define our brand identity in the mental healthcare space while driving measurable growth through creative excellence that spans product marketing, user acquisition, provider engagement, and brand awareness. You'll partner with executives and cross-functional leaders to shape how Headway shows up in the world, building creative systems and campaigns that resonate. Your team's work will directly influence millions seeking mental healthcare and thousands of providers joining our network, creating authentic connections that drive both brand love and business results with assets that perform across every channel and touchpoint.
About Creative Team At Headway
Creative at Headway isn't just about making things look good. It's the strategic engine that shapes how we connect with our audiences and act as an effective business growth lever. Our focused team of brand designers, copywriters, and creative Ops has built credibility through consistent delivery of campaigns that both move metrics and touch people. Now, with further investment on brand and optimizing creative performance, we're seeking a leader who can guide how Headway shows up in the world, ensuring every creative decision converts the target audience and amplifies our mission of making mental healthcare accessible to all.
Core Responsibilities
Lead and scale a world-class creative team with diverse expertise, including brand design, copy, video production, and campaign development, as well as Creative Ops.
Own creative and brand foundation: including brand identity systems, creative templates, campaign frameworks, etc
Translate business objectives and brand goals into actionable creative strategies and executions.
Drive brand and creative initiatives to tell compelling story for Headway with execs, marketing and product leadership
Partner with Product Design to maintain brand cohesion across all the key touchpoints across marketing and product.
Who You Are
5+ years as a Creative Director with a portfolio demonstrating impactful, boundary-pushing creative work.
Demonstrated experience managing creative teams of 10+ people while executing major rebrands or brand evolutions that generated quantifiable business impact and market differentiation
Combined agency and in-house experience with Series C/D+ startup environment, preferably in healthcare, wellness, or mission-driven companies that balance purpose with growth
Exceptional artistic vision and design sensibilities with meticulous attention to detail, aesthetics, and brand consistency across all creative touchpoints
Growth marketing expertise with proven track record of developing creative campaigns that improved conversion rates through systematic testing and optimization
Experience scaling creative operations during periods of rapid company growth, including building processes, systems, and team structures that maintain quality while increasing output
Track record of successfully navigating complex stakeholder environments while maintaining creative integrity and meeting aggressive business timelines
Compensation & Benefits
The expected base pay range for this position is $209,950 - $247,000, based on a variety of factors including qualifications, experience, and geographic location. In addition to base salary, this role may be eligible for performance-based variable compensation and an equity grant, depending on the position and level.
We are committed to offering a comprehensive and competitive total rewards package, including robust health and wellness benefits, retirement savings, and meaningful ownership opportunities through equity. Compensation decisions are made holistically, ensuring fairness and alignment with market benchmarks while recognizing individual contributions and potential.
Benefits offered include:
Equity compensation
Medical, Dental, and Vision coverage
HSA / FSA
401K
Work-from-Home Stipend
Therapy Reimbursement
16-week parental leave for eligible employees
Carrot Fertility annual reimbursement and membership
13 paid holidays each year as well as a Holiday Break during the week between December 25th and December 31st
Flexible PTO
Employee Assistance Program (EAP)
Training and professional development
We believe a team's strength is in its people, and we cannot achieve this mission without a team that reflects the diversity of this problem across race, ethnicity, gender, sexuality, age, national origin, religion, family status, disability, military status, and experience.
Headway is committed to the full inclusion of all qualified individuals. As part of this commitment, Headway will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or receive other benefits and privileges of employment, please inform the recruiter when they contact you to schedule your interview.
Headway employees work remotely across the US, with the option to work from offices in New York City, San Francisco and Seattle. Headway participates in E-Verify. To learn more, click here.
Seniority level Seniority level Director
Employment type Employment type Full-time
Job function Job function Design, Art/Creative, and Information Technology
Industries Mental Health Care
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In Summary: Headway is building a new mental healthcare system that everyone can access by making it easy for therapists to accept insurance and scale their practice . The expected base pay range for this position is $209,950 - $247,000, based on a variety of factors including qualifications, experience, and geographic location .
En Español: La misión de Headway Headways es una importante para construir un nuevo sistema de atención mental al que todo el mundo pueda acceder. Hemos construido tecnología que ayuda a las personas a encontrar grandes terapeutas con la primera red nacional de proveedores habilitada por software que acepta seguro. 1 en 4 personas en los EE.UU. tienen una condición de salud mental tratable, pero la mayoría de los proveedores no aceptan seguro, lo que hace que la terapia sea demasiado cara para la mayor parte de la gente. Headway está construyendo un nuevo Sistema de Salud Mental al cual todos pueden acceder facilitando a los terapeutas aceptar seguros y escalar su práctica. Este es un papel de liderazgo donde definirá nuestra identidad de marca en el espacio de la salud mental mientras impulsa un crecimiento medible a través de la excelencia creativa que abarca marketing de productos, adquisición de usuarios, compromiso con proveedores y conciencia de marca. Se asociará con ejecutivos y líderes interfuncionales para dar forma a cómo Headway aparece en el mundo, construyendo sistemas creativos y campañas que resuenan. El trabajo de su equipo influirá directamente en millones de personas que buscan atención médica mental y miles de proveedores que se unan a nuestra red, creando conexiones auténticas que conducen tanto al amor por la marca como los resultados comerciales con activos que funcionan en cada canal y punto de contacto. Responsabilidades básicas Dirigir y escalar un equipo creativo de clase mundial con experiencia diversa, incluyendo diseño de marca, copia, producción de video y desarrollo de campañas, así como Opciones Creativas. Propiedad creativa y fundación de la marca: incluidos sistemas de identidad de marca , plantillas creativas, marcos de campaña, etc Translate objetivos comerciales y metas de marca en estrategias y ejecuciones creativas accionables. Conducir marca e iniciativas creativas para contar una historia convincente para Headway con los ejecutivos, marketing y liderazgo del producto Experiencia demostrada en la gestión de equipos creativos de más de 10 personas mientras se ejecutan grandes rebrands o evoluciones de marca que generaron un impacto comercial cuantificable y diferenciación del mercado La agencia combinada y experiencia interna con el entorno inicial Serie C / D +, preferiblemente en empresas de salud, bienestar o impulsadas por misión que equiliben propósito con crecimiento Una visión artística excepcional y sensibilidad al diseño con una atención meticulosa a los detalles, estética y consistencia de la marca en todos los puntos de contacto creativos. Estamos comprometidos a ofrecer un paquete completo y competitivo de recompensas totales, incluyendo beneficios sólidos para la salud y el bienestar, ahorros de jubilación y oportunidades significativas de propiedad a través de equidad. Las decisiones de compensación se toman holísticamente, garantizando equidad y alineamiento con los puntos de referencia del mercado al tiempo que reconocen las contribuciones e potencialidades individuales. Los beneficios ofrecidos incluyen: Compensación por equidad Cubierta médica, dental y visión HSA / FSA 401K Trabajo desde casa Reembolso de becas Terapia permiso parental de 16 semanas para empleados elegibles Carrot fertilidad reembolsos anuales y membresía 13 vacaciones pagadas cada año, así como una pausa de vacaciones durante la semana entre 25 y 31 de diciembre Programa flexible de capacitación de trabajadores PTO (EAP) y desarrollo profesional Creemos que la fortaleza de un equipo está en su gente, y no podemos lograr esta misión sin un compromiso razonable de inclusión de todos los individuos con este estado de origen, edad, discapacidades étnica, liderazgo, igualdad de género, inclusiones sexuales, etc. Si se requiere un alojamiento razonable para participar en el proceso de solicitud o entrevista, realizar funciones laborales esenciales y/o recibir otros beneficios y privilegios de empleo, por favor informe al reclutador cuando lo contacte para programar su entrevista. Los empleados de Headway trabajan remotamente a través de los EE.UU., con la opción de trabajar desde oficinas en Nueva York, San Francisco y Seattle. Headway participa en E-Verify. Para obtener más información, haga clic aquí. Nueva York, NY $175,000.00-$200,000.00 hace 5 días Área Metropolitana de la Ciudad de New York $240,000.00- $270,000.00 Hace 1 semana Nueva York , NY $94,400.00-$293,800.00 hace 1 semana New York ,NY $133,845.00-$157,465.00 hace 2 semanas Nueva York ، NY $100,000.--$165,000.00 4 días atrás Nueva York Req'd, AI) - 100% REMOTE Nueva York, NY $165,000.00-$195,000.00 hace 3 horas Nueva York , NY $150,000.00- $175,000.00. Hace 2 meses New York, New York $150.000.--$350,000.00 Hace 1 mes Director de Investigación o Director Senior- Para la Consideración del Futuro