ZipRecruiter is hiring: Planning Strategist - Broadcast in New York

Job Description

Location: NY or Denver

Salary: $60K

Who we are:

Continuum Media is an advertising platform specializing in providing solutions for brands to access and measure large sources of hard-to-reach television ad impressions. Headquartered in Denver with offices in New York City, Chicago, and the U.K., we are building a workplace where teammates, the company, and our clients can thrive. Our success is based on respect, trust, safety, transparency, and personal accountability. We foster camaraderie, laughter, and an open-minded, curious workplace, while maintaining high professional and ethical standards. Despite being spread across time zones and countries, we share a common commitment.

Qualifications:

We seek an individual who thrives in a team environment but is also self-sufficient with minimal supervision. The candidate should have:

• At least 3 years of buying and planning experience with broadcast, cable, and syndication
• Experience using Strata View, SBMS, and Eleven for media planning and order management (not mandatory)
• Advanced proficiency in Microsoft Office
• Strong understanding of Nielsen ratings
• Knowledge of local markets and their interactions
• Excellent communication, interpersonal, negotiation, and analytical skills
• Experience monitoring, optimizing, and posting live campaigns
• Effective time management, multitasking, and prioritization skills in a fast-paced environment
• Attention to detail and organization
• A positive attitude, friendly demeanor, and team spirit

Responsibilities:

The Planning Strategist is responsible for media plan development and management, including:

• Gaining expertise in sales and operations workflows to communicate effectively with partners and clients
• Collaborating with Sales and internal teams to provide strategic recommendations based on client needs
• Negotiating with media partners to meet client goals and provide competitively priced proposals
• Building strategic media plans using Strata, proprietary tools, data, and research
• Offering planning insights, pricing scenarios, and plan revisions
• Collaborating on campaign analysis and optimization
• Maintaining partnership records in real-time
• Working with Traffic, Ad Services, and Accounting to manage accounts, reports, traffic confirmations, and invoices

What we offer:

We support employee development through training, conference attendance, and online courses. Our benefits include:

• 100% employer-paid premiums for medical, vision, and dental insurance
• Participation in profit-sharing bonuses (subject to company performance)
• Life Insurance, EAP, HSA with employer contribution, Pet Insurance option
• Unlimited PTO
• Vacation Incentive Program
• Hybrid work schedule
• 401K with company match

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