This range is provided by Caselton Clark. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $80,000.00/yr - $80,000.00/yr
Direct message the job poster from Caselton Clark
Senior Consultant | Caselton Clark | FMCG, Events and IP Executive Search Role: Marketing Manager - Subscriptions
Salary: up to $80,000
Location: New York, USA, Hybrid
Company
This global company is a leader in providing high-quality content, data, and events to professionals in private equity, venture capital, and real estate. Known for innovation, they offer valuable insights that help clients navigate complex markets and make informed decisions.
Role
This is a fantastic opportunity to play a pivotal role in driving revenue growth across high-profile subscription brands. In this role, you’ll lead the development and execution of marketing strategies that fuel acquisition, cross-sell, and retention initiatives. Working closely with senior stakeholders, you'll shape campaigns that directly impact business performance and brand positioning.
Responsibilities:
Develop a strong understanding of the target market, including customer roles, needs, and workflows.
Build knowledge of all product lines, taking the lead on marketing for digital platforms while supporting other areas like networks, events, and marketing services.
Help plan and launch new products with effective go-to-market strategies.
Identify growth opportunities by analysing potential across customer segments, companies, and product areas.
Support the overall marketing strategy with fresh, commercially smart ideas to meet annual targets.
Lead the rollout of quarterly marketing campaigns for different customer groups, ensuring a strong sales pipeline and hitting eCommerce goals.
Run tailored programs focused on acquiring new customers, onboarding, cross-sell and upsell initiatives, account-based marketing, and driving product usage and renewals.
Requirements
Demonstrated experience of 3+ years in a B2B information subscriptions or membership marketing environment.
Strong grasp of digital marketing tools and strategies, with a track record of planning, leading, and executing effective marketing campaigns.
Skilled in copywriting, capable of crafting persuasive content to generate leads and conversions, while providing constructive feedback on campaign performance.
Energetic and engaging, consistently bringing enthusiasm and confidence to interactions with colleagues, leadership, and stakeholders.
Self-assured and innovative, with a strong belief in their ability to contribute new ideas and deliver against business KPIs.
Proactive and future-focused, always seeking out improvements and innovative approaches to marketing challenges.
Tech-savvy, with an understanding of how emerging marketing technologies can enhance efficiency and performance.
Commercially minded, consistently focused on revenue goals, monitoring campaign metrics, and ensuring execution aligns with financial objectives.
Resourceful and solutions-oriented, able to independently resolve challenges, navigate obstacles, and see projects through to completion.
24 days annual leave, 9 days observed holiday & last week of the year gifted off
Private health care you for you and dependants
Pension
Many more!
Please send your CV to jen@caseltonclark.co.uk to be considered for this position. Caselton Clark are a specialist recruitment agency for media, events, exhibitions and conferences.
Seniority level Seniority level Mid-Senior level
Employment type Employment type Full-time
Job function Job function Marketing
Industries Events Services
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In Summary: Marketing Manager - Subscriptions Salary: up to $80,000 Location: New York, USA, Hybrid Company . Role: Lead development and execution of marketing strategies that fuel acquisition, cross-sell, and retention initiatives . Responsibilities: Develop a strong understanding of the target market, including customer roles, needs, and workflows .
En Español: Este rango es proporcionado por Caselton Clark. Su salario real se basará en sus habilidades y experiencia hablar con su reclutador para obtener más información. Rango de pago básico $80,000.00 / año - $80.000.00/año Mensaje directo el póster del trabajo de Caselton Clark Senior Consultant Caseltón Clark FMCG, Eventos e IP Role de búsqueda ejecutiva: gerente de marketing - Suscripciones Salario: hasta $ 80,000 Ubicación: Nueva York, EE.UU., empresa híbrida Esta compañía ayuda global es líder en proporcionar contenido de alta calidad, datos y eventos para la inversión privada, capital de riesgo y bienes raíces. Conocidos por la innovación, ofrecen valiosas ideas que ayudan a los clientes navegar mercados complejos y tomar decisiones informadas. Identificar oportunidades de crecimiento mediante el análisis del potencial en los segmentos de clientes, empresas y áreas de productos. Apoyar la estrategia general de marketing con nuevas ideas comerciales inteligentes para cumplir con las metas anuales. Dirigir el lanzamiento de campañas de marketing trimestrales para diferentes grupos de consumidores, asegurando una fuerte línea de ventas y alcanzando objetivos de comercio electrónico. ejecutar programas a medida enfocados en adquirir nuevos clientes, incorporación, venta cruzada e iniciativas upsell, mercadeo basado en cuentas, y impulsar el uso y renovaciones de producto. Requisitos Experiencia demostrada de más de 3 años en un entorno de suscripciones o membresía B2B información. Una sólida comprensión de herramientas y estrategias de comercialización digital, con una pista de planificación, liderazgo y ejecución eficaz de proyectos de mercadotecnia. Competente en redacción de textos, capaz de generar opiniones convincentes al tiempo que proporciona comentarios constructivos sobre el rendimiento y la eficacia de la campaña de marketing. Con mentalidad comercial, enfocado constantemente en los objetivos de ingresos, monitoreando las métricas de la campaña y asegurándose de que la ejecución se alinee con los objetivos financieros. Recursos e orientados a soluciones, capaces de resolver independientemente desafíos, navegar obstáculos y ver proyectos hasta su finalización. 24 días de licencia anual, 9 días observados vacaciones & última semana del año donado atención médica privada para usted y sus dependientes Pensiones Muchos más! Por favor envíe su CV a jen@caseltonclark.co.uk para ser considerado para este puesto. Nueva York, NY $150,000.00-$211,000.00 hace 2 horas Gerente de Marketing de Productos, Pequeño y Medio Negocio New York,NY $128,000.00-$186,000.00 Hace 2 horas gerente ejecutivo Senior Brand & Social Media & Community Account Manager Digital Manager Senior Manager, Fragrance & Beauty Marketing Director Senior of Sports & Creative Marketing Strategy and Operations Marketing Manager, NA Business Marketing New York , Estados Unidos $150,00.00-$200,000.00 hace 6 horas