Glidewell Dental
Glidewell Dental is hiring: Social Media Strategist in Irvine
Glidewell Dental, Irvine, CA, United States, 92713
Essential Functions:
- Produces, edits, and proofs digital content according to a content schedule.
- Creates a monthly content calendar for social media advertisements and paid campaigns.
- Oversees and contributes to results reporting and presentations.
- Recognizes areas for opportunities; gathers insights and brainstorms action plans to capitalize on opportunities.
- Develops comprehensive social media influencer and reputation strategies for individual brands and corporate messaging.
- Identify cutting edge tools and techniques to help support business objectives
- Actively monitors and engages in all brands’ online communities, including monitoring social media channels, social media groups, review channels, and responding/engaging with customers and employees as needed.
- Ensure online engagement and content is HIPAA compliant and adheres to brand guidelines for messaging, tone, style, and quality.
- Maintains an advanced understanding of all digital competencies; includes analytics, content creation, community management, influencer engagement, and paid media channels.
- Collaborates with variety of key internal and external stakeholders in a matrix environment.
- Develops social media influencer campaigns to encourage engagement in real-time.
- Performs other related duties and projects as required by management.
Education and Experience:
- Bachelor’s degree Communications, Public Relations, Marketing, or equivalent work experience required.
- Minimum of three (3) years experience with demonstrated success managing a company’s and/or brand’s social media and online presence required.
- Experience with KPI tracking and data analysis required.
- Experience using Adobe Photoshop preferred.
- B2B or dental industry experience preferred.
Pay Range: $27.00 to $35.00/hr
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