Pliant.io
(Senior) Business Development Manager, Marketing Agencies/Media Buying - US (m/
Pliant.io, New York, New York, United States
Senior Business Development Manager, Marketing Agencies/Media Buying - US (M/F/D)
We are looking for a Senior Business Development Manager, Marketing Agencies/Media Buying - US (m/f/d) to drive acquisition and revenue growth in one of our highest-volume verticals. You'll be responsible for converting marketing agencies, growth teams, and SaaS companies that spend heavily on digital ads, infrastructure, or third-party services.
These businesses often face complex payment workflows, short billing cycles, and tight cash flow dynamicsmaking Pliant's flexible credit and spend automation a perfect fit. Your work will directly impact our expansion in the U.S., where speed, messaging precision, and consultative selling are key to success.
What You'll Do
- Own the U.S. agency & media buyer segment: Drive acquisition and revenue growth in a strategic, high-volume vertical.
- Target and qualify leads: Focus on fast-scaling marketing agencies, digital media buyers, MarTech/SaaS firms, and growth teams managing significant recurring spend.
- Full-cycle sales ownership: Manage inbound and outbound leads from first contact through to negotiation and closing.
- Tailor consultative messaging: Speak your prospects' languageperformance marketing, spend control, short billing cycles, and cash flow optimization.
- Close deals that scale: Work collaboratively with internal teams (Product, Finance, Legal) to create win-win solutions for both client and Pliant.
- Feed insights back into the business: Share real-time market feedback to shape product development, pricing strategy, and go-to-market campaigns.
- Represent Pliant externally: Attend industry events, build relationships with agency networks, and grow brand awareness in the U.S. market.
What You'll Bring
- 3-5+ years of experience in B2B sales, preferably selling into marketing agencies, media buying teams, or SaaS organizations.
- Strong understanding of how agencies and ad spend teams operate - including payment workflows, funding dynamics, and operational bottlenecks.
- Experience selling finance tools, SaaS, cards, payments, or embedded credit solutions to performance-driven buyers.
- Proven ability to navigate complex sales cycles with multiple stakeholders (e.g., Founders, Finance, Ops, Procurement).
- Familiarity with CRM tools (HubSpot, Salesforce) and structured sales frameworks (SPIN, MEDDIC, Challenger).
- Native-level English proficiency with excellent communication and presentation skills.
- A self-starter mentality with the ability to work independently and execute with urgency in a remote environment.
What We Offer
- Competitive salary and performance-based incentives
- An influential role shaping U.S. market growth at an international fintech
- Opportunities for professional growth and ownership from day one
- A remote-friendly environment with support for work-life flexibility
- Health, wellness, and retirement benefits
- Access to a diverse and ambitious team driven by impact, innovation, and transparency