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Randolph Electric Membership Corporation

Public Relations Manager Job at Randolph Electric Membership Corporation in Ashe

Randolph Electric Membership Corporation, Asheboro, NC, United States, 27204

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Summary

The position is responsible for enhancing member services and community engagement through effective communication and public relations strategies. Key duties include initiating and responding to member correspondence, developing community programs, and maintaining positive public perception of the organization. The role involves media relations, including serving as a spokesperson, coordinating responses to inquiries, and managing media coverage for various events. Additionally, the role includes content creation for multiple platforms, overseeing community events, and managing the cooperative's youth and charitable programs. When the opportunity arises, provide exceptional service to fellow employees and members.

Essential Duties And Responsibilities

(Other duties may be assigned)

Summary

The position is responsible for enhancing member services and community engagement through effective communication and public relations strategies. Key duties include initiating and responding to member correspondence, developing community programs, and maintaining positive public perception of the organization. The role involves media relations, including serving as a spokesperson, coordinating responses to inquiries, and managing media coverage for various events. Additionally, the role includes content creation for multiple platforms, overseeing community events, and managing the cooperative's youth and charitable programs. When the opportunity arises, provide exceptional service to fellow employees and members.

Essential Duties And Responsibilities

(Other duties may be assigned)

Initiates and/or replies to correspondence related to member services.

Support with the development of programs for the community, civic, employee, or other groups as requested.

Plan and create the communication of programs to maintain favorable public or member perceptions of an organization's accomplishments, agenda, or environmental responsibility.

Develops and proactively executes media and public relations responses and coordination, event planning, and emergency communications.

Works directly with reporters to place and inform stories and serve as on-the-record spokesperson for Randolph EMC and our members.

Develops and maintains media contacts and relationships. Point of contact for all types of media inquiries or coordination of media coverage for storms, community events, etc.

To communicate, using all forms of media, information to members and the public via advertising, news releases, member newsletters, bill inserts, E-news, special publications, and annual reports.

Collaborate with legal, field operations, member service, and other departments to ensure alignment across short- and long-term initiatives and on-brand creative execution.

Manage vendors that this position uses to ensure timely and quality services

Guide content strategy and messaging architecture (including advertising, landing pages, websites, emails, collateral, and other external-facing assets).

Creates high-quality videos to be distributed to employees, cooperative members, local organizations, and the public.

To compose, photograph, record, edit, and produce presentations and other marketing and member services programs/materials to meet the needs of the Cooperative.

Help develop and proactively execute media and public relations responses and coordination, event planning, bill complaints, and emergency communications, and be a point of contact.

Creates high-quality customized graphics for use across media/mediums.

Ensures accuracy and quality of the information provided to members and media.

Support Annual Meeting activities and presentations.

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Seniority level

  • Seniority level

    Entry level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Marketing, Public Relations, and Writing/Editing
  • Industries

    Utilities

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