Digital Advertising Specialist Job at Allegiant in Las Vegas

2 days ago Be among the first 25 applicants Get AI-powered advice on this job and more exclusive features. This range is provided by Allegiant. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range $45,000.00/yr - $60,000.00/yr Full Time Benefits: Profit Sharing Medical/Dental/Vision/Life/ Disability Insurance Medical Travel Reimbursement Legal, Identity and Pet Insurance 401K with an employer match Employee Stock Purchase Plan Employee Assistance Program Tuition Reimbursement Flight Benefits Paid vacation, holidays, and sick time Part Time Benefits: Profit Sharing Medical Travel Reimbursement Legal, Identity and Pet Insurance 401K with an employer match Employee Stock Purchase Plan Employee Assistance Program Tuition Reimbursement Flight Benefits Sick time Summary Allegiant is looking for an energetic and talented Digital Marketing Specialist to help manage existing digital advertising programs and help bring them to the next level. The Digital Advertising Specialist will primarily take on the day-to-day oversight and management of Allegiant’s paid social campaigns as well as provide support for the existing SEM program. Visa Sponsorship Available No Minimum Requirements Combination of Education and Experience will be considered. Must be authorized to work in the US as defined by the Immigration Act of 1986. Must pass a Criminal Background Check. Education: Bachelor’s Degree Education Details: Bachelor’s degree in Marketing or equivalent education/experience. Years of Experience: Minimum two (2) years of experience directly with digital advertising (combination of display, social media, and/or SEM). Preferred Requirements Advanced critical thinking and creative problem solving skills Strong knowledge and experience in paid social advertising and campaign management Experience collaborating and building relationships with agencies or vendors Depth of knowledge in campaign set-up, segmentation, and structure SEM campaign management experience (Google and Bing) Experience optimizing campaigns to achieve low CPAs and high ROAS Strong knowledge of Google Analytics Job Duties Strategize, execute, and manage existing paid social campaigns Continuously measure and optimize campaign performance while also establishing benchmarks and strictly adhering to budgets Oversee A/B testing parameters Troubleshoot tag, pixel, and creative implementation to ensure successful campaign execution Prepare regular and ad hoc performance reports Collaborate and foster relationships with agency partners to optimize programmatic display campaigns and monitor performance Explore new and emerging social and advertising platforms to identify new revenue-generating opportunities Keep up to date on consumer, competitor, and market conditions Work closely with SEM Specialist to support CPC campaign management and reporting needs Other duties as assigned Physical Requirements The Physical Demands and Work Environment described here are a representative of those that must be met by a Team Member to successfully perform the essential functions of the role. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the role. Office - While performing the duties of this job, the Team Member is regularly required to stand, sit, talk, hear, see, reach, stoop, kneel, and use hands and fingers to operate a computer, keyboard, printer, and phone. May be required to lift, push, pull, or carry up to 20 lbs. May be required to work various shifts/days in a 24-hour situation. Regular attendance is a requirement of the role. Exposure to moderate noise (i.e. business office with computers, phones, printers, and foot traffic), temperature and light fluctuations. Ability to work in a confined area as well as the ability to sit at a computer terminal for an extended period of time. Some travel may be a requirement of the role. Essential Services Provider Allegiant as a national air carrier is deemed an essential service provider during declared national and state emergencies. Team Members will be required to report to their assigned trip or work location during national and state emergencies unless prohibited by local, state or federal order. EEO Statement We welcome all individuals from varied backgrounds and experiences to apply. Our company values the unique perspectives and talents that each person brings to our team. Equal Opportunity Employer: Disability/Veteran For more information, see https://allegiantair.jobs Seniority level Seniority level Not Applicable Employment type Employment type Full-time Job function Job function Marketing and Sales Industries Hospitality, Food and Beverage Services, and Retail Referrals increase your chances of interviewing at Allegiant by 2x Sign in to set job alerts for “Advertising Specialist” roles. Luxury Marketing Specialist - Remote- AZ, UT, CO VIP Marketing Strategy and Support Specialist Healthcare Marketing and Outreach Specialist Content Marketing Specialist, Email Security Healthcare Marketing and Outreach Specialist Sales And Marketing Specialist - Work Remotely Senior Marketing Communications Specialist, ISS Las Vegas, NV $65,000.00-$75,000.00 6 days ago Sr. Manager of Digital Advertising -AMAZON FOCUSED We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr