dentsu is hiring: Associate Director, Media Tech & Ad Ops in Detroit

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We are a global network, with 71,000 people around the world, coming together to deliver end-to-end experience transformation. We integrate our services across Media, CXM, and Creative while pushing the boundaries of transformation and sustainable growth for our brands, people, and society. Through innovation, we ensure the impact our clients need to drive growth, while also generating a positive effect in the industry.

We are looking to add an Associate Director of Media Technology who will serve as an expert on marketing technology and is responsible for staying abreast of the latest digital trends to bring innovative solutions based on clients' needs. This position is essential in the day-to-day running of the Media Technology department and designated accounts. The individual must work well in a team-based, fast-paced, detail-oriented environment, be resourceful, and demonstrate initiative to participate in advanced projects. The Associate Director will be required to develop and present presentations and POVs to clients, media partners/vendors, internal/external account teams, etc.

Campaign & Technical Support:

• Establish best practices and maintain adherence to industry standards
• Provide leadership support within internal departments and external partners supporting all trafficking needs and ensuring proper receipt/distribution of materials
• Act as a technical authority for all technical issues involved in running online ad campaigns (including trafficking of remarketing capabilities, VAST/In-Stream Video, Rich Media, and Audio)
• Evaluate, assess, and recommend effective verification solutions, vendors, tools, and processes to satisfy clients' objectives
• Maintain a deep understanding of the ad tech landscape (Ad Serving, Data Management, Identity Resolution, etc.) with a focus on interconnectivity and continuity
• Serve as the point of escalation for all technical issues
• Experience with tag management systems, data management platforms, and/or web analytics systems
• Experience with or understanding of database technologies is a plus. Experience with Kochava, Adjust, AppsFlyer, or other mobile attribution platforms is a huge plus

Client & Internal Relationships:

• Maintain momentum and ensure deliverables are completed on time
• Manage relationships with external vendors
• Excellent interpersonal, verbal, and written communication skills, including the ability to explain technical topics clearly
• Cross-functional knowledge of Analytics, Media Planning/Buying, Programmatic Buying, and Process Management
• Ability to absorb complex technical concepts and communicate them effectively to a non-technical audience
• Possess mature and professional business acumen in personal and written communications

Strategic Thinking & Leadership:

• Strong project management skills, with the ability to manage multiple projects, pay attention to detail, forecast timelines, and identify potential obstacles
• Recognize recurrent or potential issues, escalate when necessary, and propose solutions
• Takes ownership of tasks and manages/mentors team members

Qualifications:

• Bachelor’s degree; MBA is a plus
• 7+ years of experience
• Experience managing a team
• Proficient in MS Office Suite
• Expert in third-party ad servers and rich media technology (Google Campaign Manager, VAST/VPAID, DCO, Rich Media, etc.)
• HTML coding skills are required

The annual salary range for this position is $105,000.00 - $144,000.00. Placement within the salary range depends on experience, skills, and other factors.

Benefits include medical, vision, dental insurance, life insurance, disability insurance, 401k, flexible paid time off, paid holidays, sick leave, and parental leave. Dentsu complies with applicable laws regarding employee leave benefits. For more details, visit www.dentsubenefitsplus.com.

Applications are accepted on an ongoing basis.

Location:

Detroit

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent

Dentsu is an equal opportunity employer and provides reasonable accommodations for applicants with disabilities. Contact: ApplicantAccommodations@dentsu.com.

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