Digital Media Manager, Amazon Advertising PPC / Sponsored Ads

Digital Media Manager, Amazon Advertising PPC / Sponsored Ads

Digital Media Manager, Amazon Advertising PPC / Sponsored Ads

Voyageur Group is a full-service Retail Media, Commerce, and Marketplace Management agency that helps brands optimize their merchandising, marketing, operations, and creative strategies across retailers like Amazon.com, Target, and Walmart. As a rapidly growing agency, we specialize in helping brands achieve and surpass their E-commerce and Retail Advertising goals.

With expertise spanning small brand launches to extensive 40,000 SKU catalogs, Voyageur Group combines more than 30 years of retail, E-commerce, and digital marketing experience. This unique combination makes us a powerful partner for developing strategies that enhance a brand’s entire distribution approach.

Our core values—Accountability, Teamwork, Growth Mindset, Passion & Commitment, and Trust—define who we are and guide everything we do. We take pride in being the most proactive agency in commerce.

About the Digital Media Manager Role

As the Digital Media Manager for Amazon PPC & Sponsored Advertising, you will be responsible for launching, optimizing, and managing client media campaigns with a dedicated focus on Amazon Sponsored Ads (Sponsored Products, Sponsored Brands, and Sponsored Display). You will collaborate closely with Voyageur Group’s full-service account pods, working in strong partnership with Account Managers, Merchandisers, and other team members to execute best-in-class advertising strategies.

We are seeking candidates with deep expertise in Amazon Sponsored Ads who are results-driven, highly analytical, and skilled at translating data into actionable insights. If diving deep into Amazon PPC and driving measurable growth for a variety of brands excites you, this role is for you!

Responsibilities

• Partner closely with full-service account pods to design and execute Amazon advertising strategies that align with brand goals.
• Lead daily campaign management for Amazon Sponsored Ads, including setup, optimization, bid management, and audience targeting.
• Analyze and optimize campaigns to meet or exceed KPIs such as TROAS, CPC, CTR, and conversion rate.
• Implement data-driven bidding strategies and test new ad formats, targeting tactics, and creative approaches.
• Provide regular performance updates, insights, and recommendations to Clients Directly and Account Managers to support client communication.
• Collaborate with cross-functional team members to connect organic product listing strategies with paid advertising for maximum impact.
• Maintain expertise in Amazon advertising trends, tools, and best practices, and proactively recommend optimizations.
• Conduct competitive analysis and keyword research using tools like Helium 10, Analytics Index, and SmartScout.
• Partner with technology providers (e.g., Pacvue) to maximize advertising efficiency and reporting accuracy.

Requirements

• 1+ years of experience managing Amazon Sponsored Ads campaigns with a proven track record of delivering strong performance and ROAS.
• Experience with Pacvue or similar ad tech platforms preferred.
• Demonstrated ability to manage large advertising budgets with measurable results.
• Strong analytical skills with the ability to interpret data and translate it into actionable strategies.
• Proficiency in Microsoft Excel, PowerPoint, and related business applications.
• Highly collaborative mindset with proven experience working cross-functionally to achieve results.
• Adhere to and embody our core values: Accountability, Teamwork, Growth Mindset, Passion & Commitment, and Trust.
• Communicate clearly, confidently, and constructively with internal stakeholders.
• Take ownership of outcomes while working collaboratively toward shared goals.
• Adapt quickly to a fast-paced environment and changing priorities.
• Work effectively in a remote environment with strong self-management skills.
• Willingness to travel for client or company meetings as needed.

Details

• Location: Remote
• Travel: Must be willing to travel to client and company meetings as needed
• Retirement plan with company match
• Salary Range: $65,000 - $80,000 depending on experience.
• Bonus based off company performance
• Company-sponsored health and dental insurance
• Voyageur Group’s Adventure Bonus ($1,000 annually for outdoor gear or travel expenses)
• 4+ weeks of paid vacation time

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Business Consulting and Services

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