Rebet, Inc.
Join to apply for the
VP of Marketing
role at
Rebet, Inc. Join to apply for the
VP of Marketing
role at
Rebet, Inc. Get AI-powered advice on this job and more exclusive features. Rebet is a cutting-edge social “sportsbook” that revolutionizes play-for-fun sports predictions by integrating them into a social gaming environment. With a unique blend of promotional play and loyalty rewards, we offer sports enthusiasts a dynamic platform to earn prizes while participating in sports games! We create a social atmosphere throughout the application by allowing users to bet directly against one another and enjoy a full scale social media platform! As ReBet continues its rapid growth, we are focused on building a strong, data-driven brand that resonates with the next generation of sports fans and bettors.
Read on to fully understand what this job requires in terms of skills and experience If you are a good match, make an application.
Role Overview
As VP of Marketing, you will be a key member of ReBet’s leadership team, responsible for driving growth across the entire marketing funnel. We are looking for a dynamic, strategic, and hands-on VP of Marketing to lead our customer acquisition, retention, and brand marketing efforts. This leader will own the marketing roadmap and drive measurable business impact across paid, organic, and brand channels. You will oversee user acquisition, retention/lifecycle marketing, creative strategy, and brand positioning. This role requires a seasoned marketing executive who is as comfortable building strategy as they are rolling up their sleeves to execute. You should have a proven track record leading performance marketing teams, scaling digital brands, and delivering ROI in high-growth environments. Experience in the gaming, mobile app, or digital consumer space is strongly preferred.
Key Responsibilities
Own the full marketing strategy and execution across paid, organic, lifecycle, and brand channels Build and lead a high-performing marketing organization, fostering collaboration across creative, acquisition, CRM, and analytics teams Develop and manage the marketing budget with a focus on measurable ROI and capital efficiency Drive user acquisition and growth across performance channels including paid social, search, influencer, and partnerships Oversee lifecycle marketing, CRM, and retention strategies to increase LTV and reduce churn Define and evolve ReBet’s brand voice, positioning, and identity to deepen customer connection and stand out in a competitive landscape Collaborate with Product, Data, and Engineering to optimize funnel performance and customer experience Establish and monitor key performance metrics, marketing attribution, and testing frameworks Serve as a thought leader and marketing advisor to the CEO and executive team
Qualifications
15+ years of marketing experience, including 10+ years in performance and brand marketing roles 5+ years of experience in mobile gaming, real money gaming, sports betting, or consumer digital products Proven success building and leading teams in high-growth, entrepreneurial environments Deep knowledge of digital marketing channels (Meta, Google, TikTok, Snapchat, programmatic, influencer, affiliate, etc.) Strong analytical mindset with experience using data and experimentation to guide decisions Experience with marketing tech stacks, CRM tools, attribution platforms, and creative testing Excellent communication and leadership skills with ability to influence cross-functionally Bachelor’s degree required; MBA or advanced degree a plus
This position is onsite at our Boston HQ located next to South Station.Seniority level
Seniority levelExecutive Employment type
Employment typeFull-time Job function
Job functionMarketing and Sales Referrals increase your chances of interviewing at Rebet, Inc. by 2x Sign in to set job alerts for “Vice President Marketing” roles.VP, Global Marketing, Workspace SecurityVice President, Global Consumer InsightsVP, Ecosystem Marketing & Developer Relations Greater Boston $270,000.00-$310,000.00 2 weeks ago Public Relations Vice President, Purpose Boston, MA $113,000.00-$170,000.00 6 days ago VICE PRESIDENT, ALUMNI RELATIONS, COMMUNICATIONS AND ENGAGEMENT, Advancement Boston, MA $176,250.00-$205,000.00 2 weeks ago Wakefield, MA $176,250.00-$205,000.00 2 weeks ago Senior Vice President - Property & Buildings MEP LeaderSenior Vice President - Property & Buildings MEP LeaderVice President, Product Development TestingVice President, Drug Safety and PharmacovigilanceAssistant Vice President, Water Resources Engineering Boston, MA $111,200.00-$198,220.00 2 weeks ago Assistant Vice President, Water Resources EngineeringVice President, Drug Safety and PharmacovigilanceVice President of Transmission EngineeringVice President of Platform Engineering - Facilities Burlington, MA $140,000.00-$222,500.00 4 weeks ago Actuary & AVP - Retail and Canada Property PricingVice President of Marketing, North AmericaChief Marketing Officer, Specialty Retail Brands Boston, MA $216,000.00-$228,000.00 2 weeks ago Boston, MA $160,000.00-$215,000.00 6 months ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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VP of Marketing
role at
Rebet, Inc. Join to apply for the
VP of Marketing
role at
Rebet, Inc. Get AI-powered advice on this job and more exclusive features. Rebet is a cutting-edge social “sportsbook” that revolutionizes play-for-fun sports predictions by integrating them into a social gaming environment. With a unique blend of promotional play and loyalty rewards, we offer sports enthusiasts a dynamic platform to earn prizes while participating in sports games! We create a social atmosphere throughout the application by allowing users to bet directly against one another and enjoy a full scale social media platform! As ReBet continues its rapid growth, we are focused on building a strong, data-driven brand that resonates with the next generation of sports fans and bettors.
Read on to fully understand what this job requires in terms of skills and experience If you are a good match, make an application.
Role Overview
As VP of Marketing, you will be a key member of ReBet’s leadership team, responsible for driving growth across the entire marketing funnel. We are looking for a dynamic, strategic, and hands-on VP of Marketing to lead our customer acquisition, retention, and brand marketing efforts. This leader will own the marketing roadmap and drive measurable business impact across paid, organic, and brand channels. You will oversee user acquisition, retention/lifecycle marketing, creative strategy, and brand positioning. This role requires a seasoned marketing executive who is as comfortable building strategy as they are rolling up their sleeves to execute. You should have a proven track record leading performance marketing teams, scaling digital brands, and delivering ROI in high-growth environments. Experience in the gaming, mobile app, or digital consumer space is strongly preferred.
Key Responsibilities
Own the full marketing strategy and execution across paid, organic, lifecycle, and brand channels Build and lead a high-performing marketing organization, fostering collaboration across creative, acquisition, CRM, and analytics teams Develop and manage the marketing budget with a focus on measurable ROI and capital efficiency Drive user acquisition and growth across performance channels including paid social, search, influencer, and partnerships Oversee lifecycle marketing, CRM, and retention strategies to increase LTV and reduce churn Define and evolve ReBet’s brand voice, positioning, and identity to deepen customer connection and stand out in a competitive landscape Collaborate with Product, Data, and Engineering to optimize funnel performance and customer experience Establish and monitor key performance metrics, marketing attribution, and testing frameworks Serve as a thought leader and marketing advisor to the CEO and executive team
Qualifications
15+ years of marketing experience, including 10+ years in performance and brand marketing roles 5+ years of experience in mobile gaming, real money gaming, sports betting, or consumer digital products Proven success building and leading teams in high-growth, entrepreneurial environments Deep knowledge of digital marketing channels (Meta, Google, TikTok, Snapchat, programmatic, influencer, affiliate, etc.) Strong analytical mindset with experience using data and experimentation to guide decisions Experience with marketing tech stacks, CRM tools, attribution platforms, and creative testing Excellent communication and leadership skills with ability to influence cross-functionally Bachelor’s degree required; MBA or advanced degree a plus
This position is onsite at our Boston HQ located next to South Station.Seniority level
Seniority levelExecutive Employment type
Employment typeFull-time Job function
Job functionMarketing and Sales Referrals increase your chances of interviewing at Rebet, Inc. by 2x Sign in to set job alerts for “Vice President Marketing” roles.VP, Global Marketing, Workspace SecurityVice President, Global Consumer InsightsVP, Ecosystem Marketing & Developer Relations Greater Boston $270,000.00-$310,000.00 2 weeks ago Public Relations Vice President, Purpose Boston, MA $113,000.00-$170,000.00 6 days ago VICE PRESIDENT, ALUMNI RELATIONS, COMMUNICATIONS AND ENGAGEMENT, Advancement Boston, MA $176,250.00-$205,000.00 2 weeks ago Wakefield, MA $176,250.00-$205,000.00 2 weeks ago Senior Vice President - Property & Buildings MEP LeaderSenior Vice President - Property & Buildings MEP LeaderVice President, Product Development TestingVice President, Drug Safety and PharmacovigilanceAssistant Vice President, Water Resources Engineering Boston, MA $111,200.00-$198,220.00 2 weeks ago Assistant Vice President, Water Resources EngineeringVice President, Drug Safety and PharmacovigilanceVice President of Transmission EngineeringVice President of Platform Engineering - Facilities Burlington, MA $140,000.00-$222,500.00 4 weeks ago Actuary & AVP - Retail and Canada Property PricingVice President of Marketing, North AmericaChief Marketing Officer, Specialty Retail Brands Boston, MA $216,000.00-$228,000.00 2 weeks ago Boston, MA $160,000.00-$215,000.00 6 months ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr