Artist - Storyboarding, Concept Art & Illustration Job at CIRCUIT OF THE AMERICA

Artist – Storyboarding, Concept Art & Illustration

COTALAND Theme Park – Austin, TX

Reports to: Vice President of Entertainment

About the Role

COTALAND is seeking a highly creative and versatile Artist to join our Entertainment team in Austin, Texas. This on-site position plays a key role in the visual development of projects ranging from live entertainment and themed attractions to character design and park-wide creative initiatives. The Artist is responsible for taking ideas from early sketches and storyboards through detailed concept art, branding, theme park creative logo design, graphic design, and polished, high-resolution renderings that bring our creative vision to life.

This is a fast-paced role that requires balancing multiple projects simultaneously, working closely with entertainment leadership, and delivering professional-level artwork that aligns with brand standards.

What You’ll Do

• Create storyboards that clearly communicate show concepts, guest experiences, and attraction narratives.
• Develop 2D illustrations and concept art for characters, environments, sets, parades, signage, retail, food and beverage, marketing and themed experiences.
• Produce high-quality, full-color renderings to support presentations, approvals, and project development.
• Design logos, including theme park creative logo design, graphics, and visual identities for attractions, shows, and park branding initiatives.
• Contribute as a theming artist by designing scenic treatments, environmental details, and decorative elements that enhance storytelling.
• Collaborate with the VP of Entertainment, creative partners, and production teams to interpret project needs visually.
• Translate creative direction into artwork that inspires and guides fabrication, construction, and production.
• Adapt style and detail level depending on project stage—from quick ideation sketches to photo-real renderings.
• Works creatively under deadlines while managing multiple projects simultaneously.
• Participate in brainstorming sessions, presentations, and production meetings.
• Uphold COTALAND’s creative vision and brand identity as a visual storyteller.

What It Takes to Succeed

• Professional experience in storyboarding, concept art, theming, and illustration.
• Strong portfolio showcasing a range of styles, from loose sketches to detailed renderings, logos, and graphic design.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Acrobat) and other digital art tools.
• Strong drawing and painting skills (digital and/or traditional).
• Ability to convey storytelling and emotion visually in both character and environmental art.
• Experience in theme park creative logo design, branding, and graphic design for entertainment or themed environments.
• Excellent communication and collaboration skills.
• Highly organized and able to handle multiple fast-paced projects.
• Bachelor’s degree in Illustration, Animation, Graphic Design, Fine Arts, or related field preferred.
• Prior themed entertainment, animation, or film experience strongly valued.
• Must be able to work on-site in Austin, TX.

Portfolio Requirement

We want to see your creative portfolio. Please include a link or provide related examples of your work with your application.

Position Type

This is a full-time, on-site creative artist position.

About COTALAND & Circuit of The Americas

Circuit of The Americas (COTA) is a world-class sports and entertainment destination located in Austin, Texas. Known globally as the home of the Formula 1 United States Grand Prix, COTA also hosts MotoGP, NASCAR, and a wide variety of premier events each year. The property features the Germania Insurance Amphitheater, an award-winning outdoor concert venue that welcomes top international music acts.

Opening in 2026, COTALAND is a new 20-acre theme park within COTA featuring two first-of-their-kind roller coasters, dozens of family-friendly attractions and immersive entertainment experiences. Designed to bring energy, fun, and Texas-sized thrills to guests of all ages, COTALAND will combine innovative rides with live shows, original characters and interactive storytelling to create unforgettable memories for families and fans.