ServiceNow is hiring: Senior Community Content Strategist in Santa Clara

Senior Community Content Strategist

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

Help us write the playbook for the future of enterprise content. At ServiceNow, our community isn't just a place people go for answers it's the beating heart of how millions of professionals learn, share, and shape the future of work. We're looking for a Senior Community Content Strategist who doesn't just make content but creates movements. Someone who can take complex ideas, raw user energy, and business goals and spin them into narratives, campaigns, and experiences that make people stop, share, and come back for more.

If you live at the intersection of strategy and creativity, if you've got the instincts of a storyteller and the rigor of a data analyst, and if you're hungry to push the boundaries of how content and community fuel growth we want you on our team.

What You'll Do

• Own the playbook. Architect bold, end-to-end content strategies that move people from passive readers to active champions.
• Drive community energy. Harness user-generated content and pair it with high-quality editorial, video, social, and interactive formats that make our community the place people want to be.
• Spot the sparks. Stay plugged into industry trends, emerging formats, and AI-driven tools and use them before anyone else does.
• Collaborate like crazy. Partner with community managers, marketers, creatives, and product leaders to ensure our content connects across every campaign and channel.
• Measure what matters. Watch the data, know what's working, kill what's not, and continuously evolve to raise the bar.
• Keep it fresh. Review, retire, and reinvent content so our community never feels stale.
• Tell the story inside. Socialize strategies, wins, and learnings across the business so everyone feels the impact of what community content can do.

What You Bring

• 10+ years building content strategies in B2B SaaS or tech and the receipts to show business impact.
• Proven chops designing and executing multi-channel, persona-driven content that works across awareness, engagement, and demand.
• A leader's mindset. You can influence cross-functional teams and inspire them to execute with excellence.
• Fluency in AI. You're curious and experimental, already leveraging AI for workflows, insights, or creative acceleration. (Bonus if you've dabbled in AI SEO.)
• Strategic + scrappy. You know when to set a bold vision and when to roll up your sleeves.
• Data-driven instincts. You measure what you make, and you optimize relentlessly.
• Creative fearlessness. You're not afraid to push boundaries, try new formats, and set new standards.

This isn't about filling a calendar with posts. It's about shaping the voice and heartbeat of ServiceNow's global community. The person in this role will have visibility, influence, and impact far beyond content because great content is how communities thrive, and thriving communities are how companies grow.

If you want to do career-defining work that blends storytelling, strategy, community, and AI this is the seat you want.