Public Relations Senior Account Executive (Financial Services) Job at Highwire i

Public Relations Senior Account Executive (Financial Services)

Highwire is a modern strategic communications and digital marketing agency designed for disruptive companies. We work with high-growth technology companies and established brands looking to reinvent themselves. At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment where everyoneregardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilitiescan feel safe, celebrated and worthy. We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all. Our people-first culture is driven by four core values: Team Empowerment, Growth Mindset, Inclusion Always, and Fierce Distinction. We're looking for individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award-winning culture and contribute to an exciting and growing business where you can make a real impact.

Key Responsibilities

Media/Influencer Relations

Strong relationships with more than ten key media across business and tech industry

Ability to identify new media and opportunities for clients and share with teams and across the agency regularly

Regular and ongoing proactive pitches that generate coverage for the whole team

Coaching of junior staff to improve team relationships

Strong grasp and creative use of social media channels to engage and support efforts

Experience measuring the ROI of communications activities

Experience with social media influencer engagement, content campaigns, and media coverage amplification

Client Service/Management

Ability to manage projects from concept through execution

Track competitors and flag opportunities and news events for commentary or discussion

Own and direct client PR calls

Provide counsel on media opportunities and coverage even under difficult circumstances

Develop quarterly campaigns and PR plans including creative campaigns, trendscapes and thought leadership topics

Own key elements of the PR program (analysts, speaking, content, etc.)

Be a solid go to resource for client contact

Develop budget and team priority allocations

Participate in media training sessions with clients including developing key messages and all follow up from session

Writing Proficiencies

Ability to generate a plan for a campaign or an entire PR program

Ability to generate and edit award submissions, press releases, fact sheets, backgrounders, biographies, tour reports, briefing books, contributed articles, speaking opportunity abstracts, pitches, Q&As, company memorandum and general team correspondence; also responsible for their production and assembly

Professional, articulate and timely client communication

Development of consistent, creative, successful pitches

Agency Operations

Participation in new business process including research and presenting at pitch

Identify, attend and encourage others to attend networking events

Maintain a respectful, enthusiastic, and professional attitude towards coworkers, clients, and outside colleagues and lead team by example

Support teams and manage up and down

Responsible use of flexible work policies

Uses Highwire social channels; writes for Highwire blog

Mentor junior staff to elevate development

Self Development

Proactively set up quarterly goals with manager; track against goals and demonstrate growth

Effectively prioritize responsibilities based on impact, timelines, workflow and client goals

Drive projects forward independently, eliminating the need for managers to consistent check in re: follow through/ task completion

Identify areas for self-improvement and bring suggestions and solutions to management

Consistently hit deadlines or give enough notice if you won't

Attends regular networking events

Highwire Perks

Competitive salary

Merit-based bonuses and promotions

Hybrid work model to suit your schedule and lifestyle

Excellent vacation policy including extended break for summer and winter holiday

Participate in Empower Hours on Fridays; Team has the ability to log off by 3pm

401K Match

Medical and dental benefits/ FSA

Paid Parental Leave

Commuter Benefit

Home office equipment stipend

Growth Mindset Stipend of $100 annually for books, exhibitions, etc.

Technology reimbursement

Wellness benefit

Donation Match

Mentorship

Monthly recognition programs

Employee referral bonus

New business referral bonus

Quarterly Highwire fun events Thanksgiving is our favorite holiday

Dog friendly work environment

Extremely supportive, nurturing environment with many opportunities for learning and growth

$63,000 - $80,000 a year

Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography.